Job Description

• Assist in the development and implementation of the Bank's strategic marketing communications plan and drive brand campaigns across ATL, BTL and digital channels.
• Work with Business Units to plan and execute the marketing campaigns in support towards achieving the business goals and objectives.
• Plan and manage projects and campaigns of the various banking products and services to create engaging content that resonate with the target audience and optimise user experience.

Requirements

• A recognised Degree in Advertising/ Marketing or other related discipline with minimum 3 years of relevant working experience in advertising, brand management or related field.
• Good understanding of brand marketing strategy and end-to-end marketing management.
• Experience in developing effective branding/ marketing campaigns with proven project management skills.
• Strong analytical and problem solving skills.

Why Join Us?

• We offer exciting possibilities and doors of opportunities will be opened to high performing individuals.
• Our employees are the fundamental building block of the Bank's resilience and long term sustainability. We are therefore committed to nurturing, developing and empowering our talents to ensure that each of them will grow to their greatest potential along side the Bank.
• We hire the most talented people from diverse backgrounds. We value diversity as the wealth of experience and perspectives strengthens our ability to connect with a wide cross-section of customers and build a richer environment for creativity and innovation.

What You Can GetOur integrated suite of wellbeing programmes designed to enhance the employees' quality of life and welfare include the provision of:

• Fair and competitive remuneration
• Comprehensive medical benefit scheme
• Low interest/interest free staff housing loans/vehicle loans/special loans
• Attractive annual leave scheme, extended maternity leave, sabbatical leave, examination leave etc.
• Insurance coverage and attractive retirement schemes
• Performance-based reward system
• Opportunities for career advancement based on merit

To encourage employees to strive for career progression, we accord other defined benefits and perks to employees as they progress up the corporate ladder to assume bigger roles and responsibility

Public Bank