Assistant Manager Public Relations

Kuala Lumpur, Malaysia

Job Description

Assistant Manager – Public Relations

Posting Date : 12 Apr 2021 | Close Date :11 Jul 2021 

Client Background: The number one home wellness appliance leader specialized in water and air industry in both Korea & Malaysia. Industry: Retail Location: Kuala Lumpur Headcount:1 Tenure: Permanent Remuneration: basic + bonus

  • To build and maintain strong relationship with local media and seek new PR opportunities to ensure constant mention of brand in the media
  • To propose and lead all media events including press conferences, media briefing and media engagement activities
  • To review and provide correct communication materials to media
  • To propose and plan for internal organization events to ensure that events and programs align/integrate with corporate and segment goals. This may include: the strategic plan for event, communication plan for segment and executives, budget creation and approval, content facilitation, logistical planning — 3rd party vendor management
  • To plan and promote organization tier-up activities
  • To initiate in developing and executing PR plan of a possible crisis situation
  • To prepare communication materials (e.g. official statement in a possible crisis)
  • To identify, propose, evaluate and manage corporate partnership / sponsorship request to ensure satisfying return of investment
  • To coordinate with relevant departments to ensure smooth operation of corporate partnership / sponsorship
  • To propose, initiate, and develop complete corporate social responsibility campaigns with PR plan to build positive corporate image of Coway
  • To liaise with government bodies / non-profit organization on CSR collaboration
  • To monitor and keep track on the on-going CSR campaigns to ensure objective meet
  • To manage customer relations management project to achieve customer retention purpose
  • To implement customer data cleaning to optimize the communication experience
  • To coordinate across departments to plan and prepare relevant content for existing customers
  • Utilise digital technology and creativity to push the boundaries of the CRM experience
  • To work closely with PR agency on media monitoring — including newspaper, magazine, journals, broadcast newswires, social media sites and blogs, for opportunity to enhance earned media and PR value
  • To analyse and propose implications based on competitors report

  • Candidate must possess at least a Bachelor's Degree in Mass Communications, Marketing,
  • Advertising, Business Administration or any other related field
  • Required Skill(s) / Knowledge(s) : MS Office Application, Self-Motivator, Excellent Interpersonal and Communication Skills, Strong verbal and written in English, Ability to Think Creatively and Innovatively
  • Strong knowledge and experience of Public Relations & Social Media Management
  • Able to work independently and within a team
  • Minimum of 5 years of working experience in public relations and/or customer service industry is required for this position
  • Minimum of 1 year in a managerial capacity

If you are interested in the position, kindly apply directly online by clicking on the “Apply” button. Thank you.

Sub Specialization
Services;Public Relations

Type of Employment

Minimum Experience
5 Years

Work Location
Kuala Lumpur

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Job Detail

  • Job Id
  • Industry
    Not mentioned
  • Total Positions
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned