Assistant Marketing Manager

Melaka, Malaysia

Job Description

Mohon
Lokasi Kerja

  • Jalan Melaka Raya 23 Melaka City Melaka Malaysia 75000
Penerangan Kerja
Kelayakan
  • Proven experience (5 years) in restaurant marketing, with a successful track record of developing and executing marketing strategies.
  • Strong understanding of the food and beverage industry, market trends, and customer behavior.
  • Excellent communication, interpersonal, and leadership skills.
  • Proficiency in digital marketing platforms, social media management, and analytics tools. Graphic design or experience with Canva is a plus.
  • Creative thinker with the ability to generate innovative marketing ideas and campaigns.
  • Strong project management skills, with the ability to prioritize and manage multiple tasks.
  • Data-driven mindset with the ability to analyze metrics and make data-backed decisions.
  • Collaborative and team-oriented approach to working with cross-functional teams.
Tanggungjawab
- Marketing Strategy Development:
Develop and execute comprehensive marketing strategies that align with the restaurant's goals and target audience. Collaborate with cross-functional teams to ensure a cohesive and integrated approach.
- Brand Management:
Maintain and enhance the restaurant's brand identity, ensuring consistency across all marketing materials, communications, and customer interactions.
- Digital Marketing:
Oversee the restaurant's digital presence, including website, social media, email marketing, and online advertising. Create engaging content, monitor online reputation, and optimize digital campaigns for maximum impact.
- Promotions and Campaigns:
Conceptualize, plan, and execute promotions, events, and campaigns to drive foot traffic, increase sales, and enhance customer loyalty. Monitor campaign effectiveness and make data-driven adjustments as needed.
- Market Research:
Stay informed about industry trends, competitive landscape, and customer preferences. Use market research to identify opportunities for growth and innovation.
- Collateral Development:
Create compelling marketing collateral, including menus, brochures, signage, and promotional materials, to effectively communicate the restaurant's offerings and value proposition.
- Analytics & Reporting:
Monitor and analyze key performance metrics, such as sales data, customer feedback, and campaign results. Use insights to make informed decisions and continuously improve marketing strategies.
Manfaat
  • Attractive Remuneration Package
  • Firm Commitment to Career Development
  • Multi Cultural Work Environment
Manfaat tambahan
  • Annual Leave
  • EPF / SOCSO / PCB
  • Medical and Hospitalisation Leave
Peringatan Penting
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Job Detail

  • Job Id
    JD1311863
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Melaka, Malaysia
  • Education
    Not mentioned