Assistant Marketing Manager (property Developer)

Petaling Jaya, Selangor, Malaysia

Job Description

We're partnering with a growing property developer with a vibrant, creative marketing team. You'll help shape campaigns, drive digital content, and support project launches in a fast-moving, idea-driven environment - perfect for marketers who love creativity and impact.
Key Responsibilities
1. Marketing Strategy & Planning

  • Assist in developing yearly and project-based marketing plans and budgets.
  • Provide market insights, competitor analysis and buyer trends to support strategy.
  • Coordinate with project teams to align marketing with product positioning.
2. Campaign Execution
  • Drive end-to-end execution of ATL, BTL and digital campaigns.
  • Manage marketing collaterals including brochures, banners, EDM, website and social media content.
  • Work with agencies for media planning, creative development and PR initiatives.
3. Digital Marketing & Lead Generation
  • Monitor digital campaigns across Meta, Google, portals and programmatic platforms.
  • Track campaign performance, cost per lead and conversion funnel.
  • Ensure consistent content updates on website, social platforms and property portals.
4. Project Launches & Events
  • Head planning and executing property launches, roadshows, media events and show unit openings.
  • Coordinate with suppliers, event agencies and internal departments.
5. Reporting
  • Prepare weekly/monthly marketing performance reports and dashboards.
  • Monitor budget utilisation and campaign outcomes.
Requirements
  • Bachelor's Degree in Marketing, Mass Communication, Business or related fields.
  • 5-10 years' marketing experience, preferably in property development or real estate.
  • Strong understanding of digital marketing and creative coordination.
  • Good communication, project management and stakeholder management skills.
Selangor

Skills Required

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Job Detail

  • Job Id
    JD1327114
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Selangor, Malaysia
  • Education
    Not mentioned