Job Description

What applies to you As a Brand Communications Manager, your role is pivotal in shaping and promoting the company\'s brand identity. You will develop and implement comprehensive communication strategies, crafting impactful messaging across various channels. Your creativity, strategic thinking, and strong communication skills will contribute to fostering a positive brand perception and supporting overall business growth. What you will do Marketing strategies development and implementation: Formulate insights and strategies from banking, insurance and retail industries; develop and implement a united and coherent marketing and branding strategies through the use of integrated communication channels. Branding and positioning: Oversee development of the Group\'s brand and ensure that it is accurately positioned in the market (i.e. through excellent PR, effective internal and external communications, strong execution of industry events/conferences, etc.) Content creation: Oversee the development of content for various marketing channels, including social media, email, and website. Market research: Support market research required for sales lead generation strategies and conversion of leads to customers. Performance tracking and reporting: Track performance of marketing campaigns and report on their effectiveness to the executive team. Continuous improvement: Continuously evaluate and improve the Group\'s marketing strategies and tactics to stay ahead of the competition and achieve long-term success. What you will need Bachelor\'s degree in Marketing /Communication/PR or relevant field At least 5 years of work experience in social media, advertising, promotion within the fintech, insurance or retail industries (experience leading/managing teams will be advantageous) Proven experience in various marketing platforms, channels, SEO, CRM software and best practices, including social, digital, and email marketing Strong verbal & written communication skills What we promise Competitive Remuneration Package & Benefits. Hybrid-mode work arrangement & Smart Casual dress code practice. Employee welfare and premium coffee machine. Comfortable work environment with 5 days\' work from 9.00 am to 5.30 pm. Career development and progression opportunities.

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