Work with Principal to develop food+beverage concepts as well as brand and visual identity packages for high end bars and restaurants.
Develop well defined, bespoke food+beverage strategy documents and concepts presentations for clients including research, brand ethos positioning, Brand copywriting, Naming + Taglines, sample food and beverage menu directions and etc
Work with graphic design team to prepare visual Identity packages inclusive of items such as logo design, menu layouts, signage & way finding design, brand collateral design, uniform design direction etc.
Assist with the development of content and management of company 's social media and website
Ensure that all projects are addressed and responded to in a timely manner and that all necessary communications with business partners are handled in a proactive and professional manner.
Attendance of project consultants meetings, liaisons with architects, design consultants, owners' representatives and other
parties as required for the successful accomplishment of project work. * Participate in the review of project consultants' submissions and recommend changes. Requirements:
Minimum Bachelor's degree in Marketing or relevant field
Strong background as a Brand Strategist or similar role in Marketing
Possess extensive experience with brand management and a good understanding of the hospitality/bar/restaurant industry.
Portfolio of brand-building projects is a plus
Excellent understanding of the full marketing mix
Experience developing marketing strategies based on market segmentation
High creativity level, excellent communication and writing skills
English fluency is a must and knowledge of design software will be an advantage
A love for hospitality, food and beverage
Salary and position commensurate with experience and track record.
Company Background The client is a consultancy firm that specialised in hospitality industry involving brand development, designs, develops and delivers innovative F&B experiences.
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