Brand Manager Otc

Petaling Jaya, Selangor, Malaysia

Job Description

As a Brand Manager, you are responsible for the assigned annual brand plan, promotional programs, budget and forecast, implementation and execution of operational plans that optimize performance, market share and revenue targets for Malaysia.

  • Prepare the annual brand plans, budgets and S&OP monthly demand forecasts; and manage all marketing A&P efficiently and monitor its effectiveness to ensure a positive ROI on investments.
  • Develop marketing strategies, advertising, and brand initiatives.
  • Monitor, analyse and evaluate market and brand trends, consumer behaviours and competitor activity, adapt the marketing strategy and plans to meet changing markets and competitive conditions
  • Lead the team in new brand launch preparations/new product development.
  • Build strategic partnerships with key stakeholders and strong collaboration with cross functional teams
  • Monitor market trends and analyse sales and IMS, IQVIA data to identify opportunities.
Be an expert in OTC Health and operate with a high degree of autonomy.|Join a Global wellness company that strives for growth across APAC
  • A Bachelor's degree in Business, Science or Marketing preferably with an MBA.
  • A minimum of 5 years in product management role in OTC/ FMCG industry.
  • Experience in developing multi-channel marketing programs for retail pharmacies.
  • Experience in digital marketing & social media marketing
  • Strong creativity, innovative and digital savvy individual passionate about wellness.
My client is a leading wellness company focusing on prescription and non-prescription consumer health products.
  • Work in an international, receptive and transparent corporate culture
  • Join the team to help patients access to safe and quality nutritional/OTC supplements.
  • Be rewarded with excellent, fair opportunities to grow personally and professionally

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Job Detail

  • Job Id
    JD863987
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    84000 - 108000 per year
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Selangor, Malaysia
  • Education
    Not mentioned