This is a full-time on-site role for a Business Development Executive. The position is located in Petaling Jaya. The role involves developing and implementing market plans, conducting market research, handling student recruitment activities, and communicating effectively with potential students and stakeholders. The executive will also manage sales activities, initiate marketing campaigns, and work collaboratively with the university's academic and administrative departments to achieve recruitment goals.
Responsibilities
Conceive and develop efficient and intuitive marketing strategies
Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
Initiate and control surveys to assess customer requirements and dedication
Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
Collaborate with managers in preparing budgets and monitoring expenses
Requirements:
At least 1 - 3 years of experience in Business Development/Marketing
Good understanding of market research techniques, data analysis and statistics methods
Knowledge of strategic planning principles and marketing best practices
Strong organizational and time-management abilities
Excellent people skills and communication
Job Types: Full-time, Permanent, Fresh graduate
Pay: RM2,500.00 - RM4,000.00 per month
Benefits:
Health insurance
Work Location: In person
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