Job Description

Our client is global FMCG company currently on the search of an experienced and visionary Head of Strategic Marketing with a strong project management background. The selected individual will lead the marketing efforts and guide the strategic trajectory of the brand. Job Responsibilities This role will be responsible for driving clear portfolio architecture, including pack/price/channel mapping as well as potential opportunities Lead the development and implementation of the overall marketing strategy, ensuring alignment with the company\'s business goals and values. Conduct thorough market research to identify emerging trends, customer preferences, and competitive landscape to inform strategic decisions. Define and refine the brand\'s unique value proposition, positioning, and messaging to resonate with the target audience and differentiate us in the market. Apply strong project management skills to effectively plan, execute, and oversee marketing initiatives across ASIA, ensuring timely delivery and high-quality outcomes. Monitor, measure, and analyze the effectiveness of marketing initiatives, using data-driven insights to optimize strategies and tactics. Collaborate closely with cross-functional teams to ensure cohesive brand messaging and a seamless customer experience. Job Requirements Bachelor\'s degree in Marketing, Business Administration, or a related field. 10+ years of progressive experience in strategic marketing roles, with a proven track record of developing and executing successful marketing strategies. Exceptional strategic thinking, problem-solving, and decision-making abilities. In-depth knowledge of market research methodologies, brand development, and marketing trends. Proficiency in leveraging data analytics and market insights to drive informed decisions. Excellent project management skills, with a demonstrated ability to manage multiple projects simultaneously. Demonstrated experience in building and maintaining cross-functional partnerships. To apply for this position, please click on the relevant link. For more information, do not hesitate to drop an e-mail to [HIDDEN TEXT] We thank you for applying with us in advance but only short listed candidates will be notified. For candidates who applied to this job is deemed to have consented to the collection, use and disclosure of personal data by our organization for a purpose of this or any job application with Bell Ward.

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