Consumer Marketing Leader, Personal Health Growth Region

Kuala Lumpur, Malaysia

Job Description


Job Title Consumer Marketing Leader, Personal Health Growth RegionConsumer Marketing Leader, Personal Health Growth RegionThe Consumer Marketing Leader, Personal Health Growth Region is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing the Growth Region. The role leads strategic development, focusing on market opportunities and initiatives. The role guides marketing & e-commerce strategy, overseeing digital roadmaps and customer/consumer experience. The role delivers annual marketing plans for key segments, setting clear objectives and overseeing Growth Region wide marketing programs. The role cultivates engagement through digital channels, optimizes demand generation campaigns, and manages partnerships with the Consumer Direct Marketing Leaders in respective Zones and Zone Leaders while compliance with consumer care standards.Your RoleAs Business Head

  • Responsible for complete P&L - Revenues and Profitability of the Business
  • Developing and Driving Business Strategy & Roadmap
  • Product Development, Pricing & Strategy
  • Developing and Driving Channel Strategy (across TT, MT, E-com, other Emerging channels)
  • P&L, Cost Management and Financial Operations
As Marketing Head
  • Marketing strategy and planning
  • Brand Management: Positioning, communication etc.
  • ATL/BTL
  • Expert on insights/value propositions/ Digital
  • Product Portfolio Management
  • Driving Business (P&L) & Local for Local
You're likely the right fit for the role if you possess
  • 12+ years of overall work experience out of which 2-4 years in a leadership role is a must
  • M.B.A. from a premier B-School
  • Strong marketing exposure with large Consumer Durable/FMCG organizations (exposure to both ATL & BTL and DIGITAL is preferable)
  • Prior P&L responsibility for a business is a must
  • Experience in Brand/Portfolio development & activation (upstream & downstream marketing)
  • Expertise in Marketing across diverse channels (Including Digital)
  • Experience / Worked in Matrix reporting set up
  • Working with diverse/multiple category teams across geographies
  • Excellent people, interpersonal & influencing skill
How we work togetherWe believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the companyxe2x80x99s facilities. Field roles are most effectively done outside of the companyxe2x80x99s main facilities, generally at the customersxe2x80x99 or suppliersxe2x80x99 locations.About PhilipsWe are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
  • Learn more about our business
. * Discover our rich and exciting history
. * Learn more about our purpose
.If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion .By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philipsxe2x80x99 authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philipsxe2x80x99 authorized nominee. For more information and details on our Privacy Policy, please visit .

Philips

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Job Detail

  • Job Id
    JD1089123
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned