to plan, create, and manage engaging digital content that strengthens brand awareness, supports marketing campaigns, and drives customer engagement. This role is hands-on and execution-focused, suitable for a small business where speed, consistency, and creativity are essential.
The Content Creator will work closely with the business owner/marketing lead to translate ideas, promotions, and services into clear, attractive content across social media and digital platforms.
Key Responsibilities
Content Creation
Create
daily/weekly content
for social media platforms (e.g. Instagram, Facebook, TikTok)
Design
simple marketing visuals
(posters, carousels, stories, reels thumbnails)
Record and edit
short-form videos
(Reels/TikTok), including basic filming on phone
Write
clear, engaging captions
aligned with brand tone (educational, promotional, or lifestyle)
Content Planning & Execution
Follow and help maintain a
content calendar
(posting schedule, campaigns, themes)
Repurpose content across platforms to maximise reach
Ensure content aligns with ongoing promotions, events, or services
Prepare content in advance when required (batch creation)
Brand & Quality Control
Maintain
consistent brand tone, colours, and messaging
Ensure accuracy of information (especially for service-based or regulated businesses)
Follow internal SOPs for content approval (if applicable)
Engagement & Support
Assist in replying to basic comments or DMs (if assigned)
Monitor post performance (likes, reach, saves, engagement)
Suggest content ideas based on trends, FAQs, or customer behaviour
Required Skills & Experience
Must-Have
Able to create content using a
smartphone
(photo & video)
Basic design skills using tools such as
Canva
or similar
Basic video editing skills (CapCut, InShot, VN, etc.)
Comfortable appearing on camera
or
directing others on camera
Good command of
Bahasa Malaysia
(English is an advantage)
Organised, punctual, and able to meet posting deadlines
Preferred (Not Mandatory)
Experience managing social media for a small business
Understanding of social media trends (Reels/TikTok style content)
Basic understanding of marketing or branding
Photography or videography background
Key Traits We Value
Creative but practical (able to execute, not just brainstorm)
Fast learner and adaptable
Attention to detail
Comfortable with feedback and revisions
Responsible and self-managed
Job Type: Full-time
Pay: From RM1,700.00 per month
Benefits:
Maternity leave
Opportunities for promotion
Work Location: In person
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