Job Description

\xe2\x80\x9cThe people who are crazy enough to think they can change the world, are the ones who do.\xe2\x80\x9d
- Steve Jobs
Teach For Malaysia is an independent, not-for-pro\xef\xac\x81t organisation on a mission to empower our nation through
education. We believe that a child\'s education and future should not be determined by his or her circumstances
in life. Thousands of students don\'t have the chance to realise their potential because of many socioeconomic
factors, like how much their parents earn or where they were born/live.
We recruit, train and support our country\'s rising generation of leaders to teach in high-need schools across the
nation, through our 2030 strategy consisting of 2 \xef\xac\x82agship programmes which is the Teach For Malaysia
Fel owship and Program Duta Guru - our two-year leadership development programmes focused on growing
leaders across the education system. We\'ve impacted over 150,000 students and worked with the Ministry of
Education and other corporate and social sector partners to col ectively bring transformation to the education
system. Beyond the Fel owship and Program Duta Guru, our growing network of Alumni, education champions
and supporters are lifelong advocates for education and expanding opportunities for students, working as a
movement to build an ecosystem of solutions at al levels of society - from the classroom to the boardroom.
As we celebrated TFM\'s 10-years of existence and impact, we are looking for champions to join our team in this
movement of change - people who share our vision, mission, and core values (Sense of Possibility, Excel ence,
Col aboration, and Integrity) - so that we are able to col ectively work towards expanding our impact. Alignment
to our vision, mission and values are integral to TFM\'s culture, to ensure long-term, sustainable success and to
realise our mission to:
Build a movement of leaders in the education ecosystem to empower all children in Malaysia to realise their
potential
Our col aborative working environment opens up many opportunities for you to expand your network and lead
your own learning, alongside other team members, Fel ows and Alumni, corporate partners, the Ministry of
Education, and other education stakeholders. Teach For Malaysia is also a partner in the Global Education
Network, Teach For Al .
While our compensation package is fair and competitive, we do not expect this to be your key reason for joining
us. After al , we are not just offering you a job; we are looking for a like-minded future leader to grow with us
and help us achieve our mission.

Registered as TFM Foundation (919785 P) . A Lembaga Hasil Dalam Negeri (LHDN) tax exempt organisation
Address Level 1, Ming Annexe, 9 Jalan Ampang, 50450 Kuala Lumpur Tel +603 2026 0700 Website teachformalaysia.org
Role:
Marketing Content Specialist, Senior Associate
Start Date:
Immediate
Employment Type:
Full-time, 1-Year Contract (Renewable)
Location:
Kuala Lumpur, Malaysia
OBJECTIVE OF THE ROLE
The objective of the role is to position Teach For Malaysia as the recognised thought leader in
education and a key partner in the education ecosystem.
MISSION FOR THE ROLE
The mission of this role is to build and sustain a strong brand for Teach For Malaysia through
marketing and communication strategies and activities which wil ultimately drive long-term
growth, sustainability and impact for the organisation in the education system.
DUTIES AND RESPONSIBILITIES
Primary responsibilities include but are not limited to:
Content development
\xe2\x97\x8f
Create engaging and high-quality written content for various channels, including social
media content, live social media updates, press releases, impact reports, website copy,
blog posts and other brand materials.
\xe2\x97\x8f
Act as the communication liaison for marketing, coordinating and aligning content
requests from other teams.
\xe2\x97\x8f
Ensure consistent brand voice across al internal and external communication platforms
and guide team members to upholding brand guidelines.
Storytelling and Narrative Building
\xe2\x97\x8f
Work closely with the Creative and Digital Specialist to develop and convey compel ing
narratives highlighting the organisation\'s impact
\xe2\x97\x8f
Col ect and share impactful stories from students, Fel ows, Alumni, and partners to
connect with the audience emotional y.
Social Media Management
\xe2\x97\x8f
Support the management of the organisation\'s social media accounts.
\xe2\x97\x8f
Support the Digital Specialist in the planning and curation of compel ing content for
various platforms.
\xe2\x97\x8f
Support the tracking and analysis of content performance to inform future strategies.
Content Editing, Translation and Proofreading
\xe2\x97\x8f
Ensure al content is grammatical y correct, consistent in style and brand voice, and
aligned with brand narrative and guidelines.
\xe2\x97\x8f
Edit and proofread materials produced by other team members for accuracy and clarity.
\xe2\x97\x8f
Translate content to reach a wider audience while ensuring accuracy and cultural
sensitivity.
Media Relations
\xe2\x97\x8f
Assist the Marketing Manager in building and maintaining relationships with media
outlets.

Registered as TFM Foundation (919785 P) . A Lembaga Hasil Dalam Negeri (LHDN) tax exempt organisation
Address Level 1, Ming Annexe, 9 Jalan Ampang, 50450 Kuala Lumpur Tel +603 2026 0700 Website teachformalaysia.org
\xe2\x97\x8f
Draft and distribute press releases, statements, and other media-related materials to
increase the organisation\'s visibility.
Digital Campaign Support
\xe2\x97\x8f
Support the implementation of digital campaigns, ensuring alignment with campaign
objectives.
\xe2\x97\x8f
Create written content and support visual designs for various digital channels to enhance
campaign effectiveness.
Collaboration and Stakeholder Engagement
\xe2\x97\x8f
Cultivate relationships with internal stakeholders such as TFM staff, Fel ows and Alumni
and external stakeholders from media, public and private sectors to better understand
needs and act as TFM\'s brand ambassador.
\xe2\x97\x8f
Col aborate with external partners and manage creative vendors to achieve high-quality
deliverables.
KEY MEASURES OF SUCCESS
\xe2\x97\x8f
Build the breadth and depth of the Teach For Malaysia brand across different platforms
including traditional media, social media and digital marketing to reach key audiences
(e.g. Potential applicants for the Fel owship, donors, public & private stakeholders,
educators) - al contributing towards long-term brand sustainability.
\xe2\x97\x8f
Convert awareness into understanding and engagement through content marketing
strategies, campaigns, to produce concrete measurable outcomes (e.g. increased number
of applicants to the Fel owship, increased donations).
\xe2\x97\x8f
Actively build & sustain relationships with key media partners, brand ambassadors,
other TFM champions and creative vendors.
\xe2\x97\x8f
Be the brand custodian by working closely with other teams to de\xef\xac\x81ne and ensure the
consistency of the brand identity.
REQUIRED COMPETENCIES
\xe2\x97\x8f
Aligned to TFM Core Values: Sense of Possibility, Excel ence, Col aboration & Integrity
\xe2\x97\x8f
Passion for TFM\'s mission, the education \xef\xac\x81eld, and developing people\'s potential
\xe2\x97\x8f
Proactive self-starter with the ability to manage multiple streams of work and
independently prioritise tasks
\xe2\x97\x8f
Exceptional writing skil s in English with a meticulous eye for detail.
\xe2\x97\x8f
Writing skil s in Malay or other local languages is a plus.
\xe2\x97\x8f
Curiosity and ability to translate his/her passion for social impact into compel ing written
content.
\xe2\x97\x8f
Ability to adapt writing style to various platforms and audiences, considering cultural
nuances.
\xe2\x97\x8f
Strong desire to learn new things and grow professional y
Role-Speci\xef\xac\x81c Competencies
\xe2\x97\x8f
Experience in communications (e.g. advertising, public relations & digital media) is
preferred,
\xe2\x97\x8f
Familiarity with content management systems and digital publishing tools is a plus
\xe2\x97\x8f
Design and editing skil s are a plus
Years of experience & quali\xef\xac\x81cation

Registered as TFM Foundation (919785 P) . A Lembaga Hasil Dalam Negeri (LHDN) tax exempt organisation
Address Level 1, Ming Annexe, 9 Jalan Ampang, 50450 Kuala Lumpur Tel +603 2026 0700 Website teachformalaysia.org
\xe2\x97\x8f
2 years of proven experience in professional writing and content creation, preferably in
impactful storytel ing.
\xe2\x97\x8f
Bachelor\'s Degree in a \xef\xac\x81eld related to communications, marketing or journalism. A
non-related degree can be considered if there is relevant experience and/or a portfolio of
relevant skil s
Leadership Experience & Team Adaptability
\xe2\x97\x8f
Ability to be adaptable in a fast-paced and dynamic environment
\xe2\x97\x8f
Strong interpersonal skil s and ability to work col aboratively with al levels of employees
and stakeholders
\xe2\x97\x8f
Able to think strategical y, critical y, innovatively, and in a resourceful manner
\xe2\x97\x8f
Able to build and maintain good relationships with internal and external stakeholders
APPLICATION
Please scan the following QR code or click on to submit your application through the
application form.
Due to the volume of applications we receive, we apologise that we wil not be able to respond to
al applicants - only shortlisted candidates wil be contacted.

Registered as TFM Foundation (919785 P) . A Lembaga Hasil Dalam Negeri (LHDN) tax exempt organisation
Address Level 1, Ming Annexe, 9 Jalan Ampang, 50450 Kuala Lumpur Tel +603 2026 0700 Website teachformalaysia.org

Teach For Malaysia