Job Description

Key Responsibilities

• Produce clear, SEO-friendly, succinct, and engaging product descriptions, against own brand guidelines. Aimed at meeting customers\' demand for information and help improve their understanding of the product offering on the e-commerce portal. When writing copy, you must consider keyword density and prominence, tone, style, and readability. You must have copywriting experience writing product descriptions for beauty & personal care brands.
• Also develop and deliver outstanding copy that supports the business commercial priorities. Ensuring all copy requirements are developed and delivered on time to meet client and brand expectations/requirements for the category, events and promotional projects.
• Through copy you will decide how best to call out a product\xe2\x80\x99s key selling points using features and benefits to relate to the customer and inspire them to purchase the product without being too salesy.
• Understanding of how beauty & personal care product descriptions & F&B should be written.
• Work with the team to fully understand the production required, then own the execution of that plan to deadline and the right standard.
• Develop positive working relationships across the product induction and buying team to make sure the content is produced and published on time.
• Ensure the accuracy, quality and on-brand tone of voice of all your own work.
• Ensures translation of assets for the needs of local markets
• Implementation of product and promotional content from the clients\xe2\x80\x99 asset libraries
• Translating content analytics and performance reports into meaningful recommendations to optimize site and app content \xe2\x80\x9con-the-fly\xe2\x80\x9d
• Works with local market teams to prioritize requirements for site and promotional content
• Assess and act on content performance reports
• Proactively highlighting and assessing key finding from campaign, content, and customer service reports
• Work closely with campaign strategy, content management and customer service teams to integrate findings into future actions and ways of working

Key Requirements

• Advanced Arabic and English proficiency.
• University Degree / Bachelor\xe2\x80\x99s degree is necessary and\\or certifications are necessary, Project Manager knowledge is highly appreciated.
• 2-5 years of work experience in copy writing (eComm/eContent operations experience preferred but not required)
• Excellent copywriting skills, with high attention to detail.
• Proofreading, attention to detail and accuracy both in terms of grammar and information, as copy must not be misleading
• Creativity and an ability to produce innovative and original ideas
• Ability to execute copy briefs with finesse using the tools at your disposal.
• A solid understanding of how to use natural search in copy and metadata.
• Good interpersonal skills which is key when managing projects that require input from other teams who may have other priorities.
• Ability to demonstrate a clear customer focus in all aspects of role.
• Good communication skills, and familiar with presenting data and insight.
• A sense of the beauty & personal care products, a good holistic understanding of the digital landscape and wider retail environment.

Preferred Skills

• Fluency in client calls / Excellent communication skills
• Understanding of digital production workflow.
• Strong content analytic skills
• Experience working with content management systems and online platforms
• Working knowledge of commerce platform and content uploading
• Working knowledge of commerce & content platform experience (Lazada, Shopee, Amazon, etc...)
• Knowledge of SEO, analysis, and site optimization
• Ability to provide insights/recommendations to the client requirements/needs (SEO standards, digital marketing tactics, etc.)
• Awareness of digital trends
• Cultural awareness and international experience

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

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