Digital Brand & Communication Manager (retail)

Kuala Lumpur, Malaysia

Job Description

The Digital Brand & Communication Manager will oversee the development and execution of digital marketing strategies to enhance brand presence and drive customer engagement. This role requires a combination of creativity and data-driven decision-making within the retail industry.
As a Digital Brand & Communications Manager, you will be developing and implementing comprehensive digital marketing strategies to support business objectives. Also, overseeing website and e-commerce platform performance, ensuring optimal user experience. Besides:

  • Managing and optimising digital advertising campaigns across various platforms.
  • Analysing marketing data and generate insights to improve campaign effectiveness.
  • Collaborating with internal teams to align digital initiatives with broader marketing goals.
  • Supervising content creation, ensuring alignment with brand guidelines and messaging.
  • Monitoring trends in digital marketing and retail to identify new growth opportunities.
  • Leading and mentoring a team of digital marketing professionals to achieve set objectives.
Lead omnichannel campaigns and shape a nationwide retail brand presence.Drive digital innovation and marketing strategy across multiple platforms.
As a successful applicant, you should come with a degree in Marketing, Communications, or proven expertise in digital marketing within the retail industry. Also, you should also have:
  • Proficiency in managing digital advertising campaigns and budgets.
  • Excellent analytical skills to interpret data and drive decisions.
  • Ability to lead and inspire a team to achieve results.
  • Up-to-date knowledge of digital marketing trends and technologies.
Our client is a major retail brand with a nationwide presence, offering a wide selection of products. Our focus is on delivering a seamless shopping experience across physical stores and digital channels, while supporting local communities and promoting sustainable practices.
  • Opportunities for professional growth and career development.
  • Inclusive and collaborative company culture.
  • Work in a central Kuala Lumpur location with accessible transport links.
  • Exposure to cutting-edge digital marketing tools and strategies.
If you are ready to take on this exciting opportunity in the retail industry as a Marketing & Digital Manager, we encourage you to apply today!

Skills Required

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Job Detail

  • Job Id
    JD1216984
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    RM 126,000-154,000 per year
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned