Digital Campaign Associate

Kuala Lumpur, Malaysia

Job Description


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Client Background:

Our client is a US-based management consulting firm with a peer-to-peer approach to IT optimization and transformation. For Malaysia market, they provide Marketing-As-A-Service (MAAS) for customers focusing on B2B business segment.

Remuneration: Base salary + Contractual Bonus + Mobile Allowance + Miscellaneous Allowance + Medical insurance + staffing outings + Training and development

Role Responsibilities:

- Provide operational support for building and setting up campaigns across a variety of campaign platforms.

- Work with seniors to ensure campaigns are in steady delivery and budget exhaustion is on track.

- Daily monitoring of campaign performance based on defined rules.

- Supports maintenance of the dashboard through regular performance data extraction and loading (keep track and standardize campaign naming, ad naming, UTM).

- Creating entries & uploading screenshots of ads to Airtable to support the maintenance of creatives database to ensure high-level visibility on campaign status.

- Manage the lead flow of Content Syndication Program.

- Supporting other workflow processes related to requests for data, information, and insights (A/B testing, data extraction, download rate).

- Participate in advanced optimization discussions with digital campaign specialists.

- Optimize campaigns and improve work processes to achieve efficiency.

- Ability to translate campaign statistics into insights and suggest a recommendation based on the insights.

Job Requirements:

- Up to 1-year relevant work experience, or equivalent education

- Must have some exposure to paid ads (LinkedIn/Google/Facebook)

- Passion for numbers, analytics and prefers a structured way of getting things done

- Proficiency in Windows, Microsoft Office Suite; comfort working in Excel

- Able to consistently meet deadlines and problem-solve with strong attention to detail

- Demonstrated interest in continued skills development, especially around digital marketing, data analytics, and technology tools

- Strong interest in researching and learning new skills and digital systems

- Prior experience or certifications in digital advertising is a strong advantage.

Sub Specialization : Marketing;Brand Management
Type of Employment : Permanent
Minimum Experience : 1 Year
Work Location : Kuala Lumpur

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Job Detail

  • Job Id
    JD945279
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned