Digital Crm Manager (my)

Petaling Jaya, M10, MY, Malaysia

Job Description

CRM Manager / CRM Lead



Location:

Petaling Jaya

Working Mode:

Hybrid

Employment Type:

Full-Time

Language Requirement:

English (Mandarin proficiency is an added advantage)

About the Role



We are looking for an experienced and strategic

CRM professional

to lead our customer engagement and retention initiatives. This role requires a data-driven individual who thrives on optimizing customer journeys and driving measurable results through advanced CRM tools and analytics.

Key Responsibilities



Develop and implement CRM strategies using various tools (e.g., Fast Track, BI, AI) to meet stakeholder objectives. Monitor, review, and optimize CRM campaign performance to ensure maximum impact. Analyze

market trends, player behavior, and customer journeys

to shape data-informed strategies. Collaborate with

cross-functional teams

to align CRM efforts with overall business goals. Lead and mentor the CRM team to ensure effective execution and goal achievement. Prepare

performance and insight reports

, comparing outcomes against business objectives. Promote

knowledge-sharing and documentation

to ensure transparency and continuous improvement.

QualificationsMust-Haves:



Bachelor's Degree or higher

in Business, Marketing, or a related field.

Bilingual in English and Mandarin

(spoken, written, and reading). Minimum

2 years' experience

managing customer lifecycle and retention strategies--from new to high-value customers. Proficient in

CRM systems

and experienced in

designing and optimizing customer journeys

. Strong analytical skills with the ability to

plan, prioritize, and troubleshoot

effectively. At least

2 years' leadership experience

, with a proven track record in team development and performance management.

Customer-centric mindset

, with flexibility, creativity, and a strong drive for results.
Job Type: Full-time

Pay: RM8,000.00 - RM12,000.00 per month

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Job Detail

  • Job Id
    JD1276266
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, M10, MY, Malaysia
  • Education
    Not mentioned