Job Description

• Previous experience in digital marketing and e-commerce roles is often preferred.
• Familiarity with e-commerce platforms and digital marketing tools.
• Proficient in SEO, SEM, email marketing, and social media management.
• Experience with content creation, digital advertising, and analytics.
• Understanding of e-commerce platforms, online sales strategies, and customer journey optimization.
• Familiarity with digital marketing tools, analytics platforms, and e-commerce software.
• Ability to adapt to new technologies and trends in the digital landscape.
• Strong analytical abilities to interpret data, assess campaign performance, and make data-driven decisions.
• Creative thinking for designing engaging digital content and marketing campaigns.
• Excellent written and verbal communication skills for effective digital communication and customer interaction.
• Ability to manage multiple digital marketing and e-commerce projects simultaneously.
• Work collaboratively with cross-functional teams, including marketing, sales, and IT departments.
• Ability to adapt to changing market trends and adjust digital marketing strategies accordingly.

• Plan & implementing digital marketing strategy to drive brand awareness and lead generation
• Key PIC in company social media account. Create social media content, manage social media campaign and advertisement.
• Managing third - party agencies in providing additional digital marketing plan implementing digital marketing strategy to drive traffic to EC channel.
• Maintaining digital dashboard & Key PIC in managing company\'s digital marketing channel
• Analyse digital data & monitor online marketing metrics
• Develop digital marketing assets & design content eg.

• Coordinate and propose with Marketing for promotion at Wacoal EC platforms
• Competitor activities and promotion at Wacoal EC platforms
• Coordinate with Marketing on visual required for all EC platform (campaign/event/promo)
• In charge of E commerce sales

• Go live schedule planning - confirmation on allocation, launching date, promo etc
• Compilation of product data (name, description, price, images etc) to cater for different requirement from various marketplaces

• Opportunities for continuous learning and staying updated on the latest digital marketing and e-commerce trends.
• Space to express creativity through digital campaigns and innovative e-commerce strategies.
• Exposure to a dynamic and evolving digital landscape, gaining insights into consumer behavior and market trends.
• Potential for career growth within the digital marketing and e-commerce field.
• Contribute directly to the organization\'s online presence, brand visibility, and revenue generation.
• Develop a versatile skill set that combines digital marketing, e-commerce management, and analytics.
• Build a professional network by collaborating with other digital marketing professionals, vendors, and industry experts.
• Witness the tangible impact of successful digital marketing and e-commerce initiatives, leading to job satisfaction.
• Work with cutting-edge technologies and tools in the digital marketing and e-commerce space.
• Contribute to expanding the brand\'s reach on a global scale through effective digital strategies.

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