Job Description

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Digital Marketing Executive
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MYR4,000 - MYR5,000 Per Month
Commission: MYR500 - MYR1,500
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Fewer than 10 applicants. Your chances are good!
Posted 4 hours ago o Closing 24 Nov 2025
Fewer than 10 applicants. Your chances are good!
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Company Highlights

• Performance bonus
• Peaceful working environment
• Collaborate with cross border team

Requirements
Required Qualifications and Skills

• Bachelor's degree in Marketing, Communications, Digital Media, or related field
• 2-3 years of experience in digital marketing, preferably in SaaS or fintech industry
• Proven track record of managing successful social media accounts and advertising campaign
• Proficiency in social media management tools
• Experience with Google Analytics, Google Ads, Facebook Business Manager, and LinkedIn Sales Navigator
• Content marketing best practices and strong knowledge of SEO principles (added advantage)
• Familiarity with design tools (Canva, Adobe Creative Suite) is a plus
• Basic understanding of HTML/CSS for email marketing and landing page optimization

Core Competencies

• Excellent written and verbal communication skills in english & national language. (More languages will be an advantage)
• Strong analytical thinking and data interpretation abilities
• Creative problem-solving skills with attention to detail
• Ability to work independently and manage multiple projects simultaneously
• Understanding of B2B marketing principles and lead generation strategies
• Knowledge of payroll, HR, or business software industry is preferred

Reporting Structure
This position reports directly to the Sales & Marketing Manager and works closely with the Sales, Product, and Customer Success teams to ensure alignment across all customer touch points.
Responsibilities
Content Creation & Blog Management

• Research, write, and publish high-quality blog posts (2-3 per week) on payroll, HR, and business topics
• Conduct keyword research and implement SEO best practices to improve organic search rankings
• Develop content calendars that align with product launches, industry events, and seasonal trends
• Collaborate with subject matter experts to ensure content accuracy and relevance
• Optimize existing content for better search engine performance

Social Media Management

• Create, curate, schedule engaging content, develop and execute comprehensive social media strategies across platforms (Facebook, Twitter, Instagram, YouTube, Tiktok)
• Monitor social media metrics and engagement, providing weekly/monthly performance reports
• Respond to comments, messages, and customer inquiries in a timely and professional manner
• Stay current with social media trends and algorithm changes to optimize content performance
• Collaborate with design team to create visually appealing social media assets

LinkedIn Marketing & Management

• Manage and optimize company LinkedIn page to increase follower engagement and lead generation
• Create and publish thought leadership content targeting HR professionals and business owners
• Develop LinkedIn advertising campaigns to drive traffic and generate qualified leads
• Build and nurture relationships with industry influencers and potential clients
• Monitor LinkedIn analytics and adjust strategy based on performance data
• Engage with relevant industry groups and discussions to increase brand visibility

Advertisement Campaigns

• Plan, create, and manage paid advertising campaigns across Google Ads, Facebook Ads, and LinkedIn Ads
• Monitor campaign performance, optimize for better ROI, and provide detailed reporting
• Conduct A/B testing on ad creatives, targeting, and landing pages
• Research and identify new advertising opportunities and platforms

Analytics & Reporting

• Track and analyse key performance indicators (KPIs) across all digital marketing channels
• Prepare comprehensive monthly marketing reports with insights and recommendations
• Use Google Analytics, social media insights, and other tools to measure campaign effectiveness
• Identify trends and opportunities for improvement in marketing strategies
• Present findings to senior management and suggest data-driven optimizations

Brand Management & Strategy

• Ensure consistent brand messaging across all digital touch points
• Support product launches with targeted marketing campaigns
• Collaborate with sales team to align marketing efforts with lead generation goals
• Participate in industry events and webinars as a brand representative
• Monitor competitor activities and market trends to inform strategy decisions
• Stay updated over the payroll norms as per the government rules and regulations

Benefits
What We Offer

• Competitive salary with performance-based bonuses
• Professional development opportunities.
• Access to industry conferences and networking events
• Growth opportunities within a rapidly expanding company
• Collaborative and innovative work environment

Additional Benefits

• Annual Leave
• Medical and Hospitalisation Leave
• EPF / SOCSO / PCB
• Performance Bonus
• 5 Working Days
• Training Provided

Skills
Search Engine Optimization (SEO) Social Media Marketing Content Creation Email Marketing Data Analytics Website Analytics Digital Advertising Campaign Performance Analysis
Important Information
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Skills Required