Job Description

Big Fat Smile Hiring! Full Time Digital Marketing Executive in Johor, Earn up to MYR 3,500 - Ricebowl
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Digital Marketing Executive
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MYR2,500 - MYR3,500 Per Month
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Fresh Graduates
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Posted 3 hours ago o Closing 10 Mar 2026
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Requirements

• Diploma or Degree holder.
• Fresh graduates are welcome to apply (some relevant internship experience is a plus).
• Proficiency in Mandarin (spoken & written) is required, as this role involves communication on a Mandarin-language platform.
• Comfortable using and navigating social media platforms (especially Xiao Hong Shu).
• Basic knowledge of Google Sheets/Excel and digital tools to manage databases.

Responsibilities
Influencer & Affiliate Relationship Management

• Act as the main point of contact for Xiao Hong Shu content creators and affiliates.
• Recruit new influencers and affiliates, introduce them to the brand, and provide necessary onboarding and support.
• Maintain strong relationships with existing partners by providing timely updates, marketing materials, and resources.

Campaign Coordination & Execution

• Coordinate sample deliveries and ensure accurate tracking of product receipt and post uploads.
• Monitor influencers and affiliates activities to ensure brand alignment and compliance with campaign terms.
• Follow up on deliverables and provide support to creators throughout the campaign lifecycle.

Performance Monitoring & Reporting

• Track and analyze the performance of influencers and affiliates.
• Prepare monthly reports, reconcile affiliate sales data, and recommend improvements for future campaigns.

Cross-Department Collaboration

• Work closely with internal teams (e.g. Marketing, Creative, Sales) to align Xiao Hong Shu efforts with broader brand and business objectives.
• Assist in developing and executing Xiao Hong Shu-specific marketing strategies.

Benefits

• Annual Increment
• Opportunities for promotion
• Performance bonus
• Good team support
• Training provided
• Maternity/Paternity Leave
• Professional development
• Additional Leave
• Medical Claim

Skills
Problem Solving Communication Skills Social Media Marketing Audience Engagement Brand Awareness
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Skills Required