Digital Marketing Executive

Petaling Jaya, M10, MY, Malaysia

Job Description

About Us



Eastin Hotel Kuala Lumpur is a business-class hotel committed to delivering warm hospitality and professional service to our guests. Currently, the hotel is undergoing an exciting transformation and rebranding journey to align with the standards of a renowned international 5-star brand. As part of this growth, we are seeking creative and driven professionals to strengthen our Sales & Marketing team.

About the Role



The Digital Marketing Executive is responsible for planning, executing, and optimizing the hotel's digital marketing strategies to enhance online presence, drive bookings, and strengthen brand visibility. This role requires creativity, analytical skills, and knowledge of digital platforms to ensure impactful campaigns.

Key Responsibilities



Manage and update the hotel's website, social media platforms, and online listings. Develop and execute digital marketing campaigns (SEO, SEM, email marketing, social media ads). Coordinate with design/creative team to produce engaging content (visuals, videos, copywriting). Monitor and analyze digital performance metrics (traffic, engagement, conversion, ROI). Handle online reputation management, including responding to reviews and guest feedback on platforms (TripAdvisor, Google, OTAs). Work with Sales & Revenue team to support promotions, campaigns, and e-commerce initiatives. Liaise with external vendors, agencies, and partners on digital projects. Stay updated on digital marketing trends, competitor activities, and hospitality industry practices. Support other marketing and communications activities, including events, PR, and branding.

Requirements



Diploma/Degree in Marketing, Mass Communication, Digital Media, or related field. At least 1-2 years of experience in digital marketing; hospitality experience is an advantage. Strong understanding of SEO, SEM, Google Analytics, Meta Ads, and social media management tools. Creative mindset with excellent copywriting and content creation skills. Proficient in Canva/Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) is an added advantage. Good communication, organizational, and project management skills. Able to work independently and as part of a team.

Benefits



Competitive salary and allowances. Opportunity to grow with an international 5-star rebranding journey. Training and career development in hospitality marketing. Staff meals, medical benefits, and hotel perks.
Job Types: Full-time, Permanent

Pay: RM3,000.00 - RM3,800.00 per month

Benefits:

Health insurance Meal provided Professional development
Ability to commute/relocate:

Petaling Jaya: Reliably commute or planning to relocate before starting work (Preferred)
Experience:

Digital marketing: 1 year (Preferred)
Location:

Petaling Jaya (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD1190056
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, M10, MY, Malaysia
  • Education
    Not mentioned