The Digital Marketing Executive is responsible for planning, executing, and optimizing the company's online marketing campaigns across all digital channels. The role involves managing social media platforms, paid advertising, SEO, website content, and performance analytics to increase brand visibility, engagement, and student enrollment.
Tanggungjawab Digital Campaign Management
Plan and execute digital marketing campaigns across platforms (Google, Meta, TikTok, LinkedIn, etc.).
Manage paid ads, monitor performance, and optimize ROI.
Coordinate with internal teams for campaign materials and scheduling.
Social Media Management
Create, schedule, and manage content on all official social media accounts.
Engage with followers and respond to inquiries in a timely manner.
Track and analyze engagement metrics for improvement.
Content Creation & Branding
Collaborate with the design team to produce visuals, videos, and promotional materials.
Write engaging copy for social media, newsletters, blogs, and websites.
Maintain consistent brand tone and identity across all channels.
SEO & Website Optimization
Optimize website content for SEO and manage basic website updates.
Track traffic and keyword performance using tools such as Google Analytics and Search Console.
Email & CRM Marketing
Create email marketing campaigns, newsletters, and promotional blasts.
Manage databases and segment target audiences effectively.
Analytics & Reporting
Track key performance indicators (KPIs) for all campaigns.
Prepare monthly reports on website traffic, social media growth, and advertising ROI.
Manfaat
EPF, SOCSO & EIS contribution
Annual overseas training trip or exchange program
Professional development and career growth opportunities
Manfaat tambahan
Training Provided
Allowance Provided
Kemahiran Education Digital Marketing Video Editing Photo Editing Social Media Marketing Social Media Management Digital Media Peringatan Penting Jangan pernah kongsikan maklumat bank atau kad kredit anda semasa memohon pekerjaan. Elakkan membuat sebarang pembayaran atau mengisi survey yang tidak berkaitan. Jika ada yang mencurigakan, sila laporkan iklan pekerjaan ini segera.