About our client: Our client is a dynamic supply chain financing company dedicated to revolutionizing the way businesses manage their cash flow. Their cutting-edge solutions empower companies to optimize their working capital, accelerate growth, and unlock new business opportunities. As a Marketing Lead, you will have the opportunity to shape our brand, expand our reach, and attract a diverse range of clients. Responsibilities: Develop and execute comprehensive marketing strategies to increase brand awareness and generate qualified leads. Utilize your Google Ads expertise to manage and optimize campaigns, ensuring maximum ROI. Drive customer acquisition through targeted digital marketing initiatives, including SEM, display advertising, and social media. Create compelling content for various channels, such as website, blogs, email campaigns, and social media platforms. Analyze marketing performance metrics and make data-driven decisions to refine strategies and improve results. Collaborate with cross-functional teams to align marketing efforts with overall business objectives. Qualifications: Proven experience as a Marketing Lead or similar role, with a focus on digital marketing. Proficiency in Google Ads and a strong understanding of SEM and display advertising best practices. Demonstrated success in driving customer acquisition and lead generation through digital channels. Exceptional copywriting and content creation skills with a keen eye for detail. Analytical mindset with the ability to interpret data and draw actionable insights. Excellent communication and collaboration skills to work effectively with internal and external stakeholders. Do send in your application and be a part of this growing organization. Only shortlisted candidate will be notified. KL - JTKSM 375C Responsibilities Experience Education
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