Job Description

Developing and implementing digital marketing strategies to achieve the marketing objectives of the company. Overseeing all aspects of digital marketing activities that generate leads to the company.

The Digital Marketing Manager will be primarily responsible for the development and implementation of digital marketing strategies to achieve the marketing goals and objectives. The key responsibilities include:

• Planning, creating and publishing relevant contents based on the company\'s business and marketing objectives to enhance brand awareness
• Overseeing all aspects of digital marketing campaigns, including SEO, SEM, social media, email, content, and display advertising
• Collaborating across functions to deliver an effective marketing strategy that aligns with the company\'s business objectives
• Analysing market trends and customer insights to identify growth opportunities and optimise campaign effectiveness
• Monitoring website analytics and KPIs to measure the effectiveness of digital initiatives and make data-driven decisions
• Coordinating paid advertising campaigns across multiple platforms such as Google Ads, social media platforms and affiliate networks
• Staying updated on industry trends, technology advancements and best practices
• Managing relationships with external partners, vendors and agencies to ensure content optimisation
• Optimising website contents and user experience to drive the web traffic while monitoring and responding to public comments

Join one of the most reputable sports retailer in Malaysia |Opportunity to work in an organization with huge growth plans

The successful candidate shall be an individual experienced in digital marketing with proven track record for the industry. Other requirements include:

• Bachelor\'s degree in Marketing, Business, or any other related field. Digital marketing certifications will be an added advantage
• In-depth knowledge in digital marketing techniques, tools, and platforms including SEO, SEM, social media advertising, email marketing, and other digital marketing channels
• Solid understanding of web analytics tools, such as Google Analytics, and possess the ability to interpret data to drive insights and recommendations
• Strong analytical skills and communication skills, both written and verbal, to effectively present reports on digital marketing performance
• Excellent project management skills to handle multiple campaigns simultaneously while managing the budgets effectively

A prominent Malaysian sports retailer offering a diverse selection of sports footwear, apparel and equipment. The company focuses on affordable and quality product range, serving both professional athletes and sports enthusiasts through their retail stores and online platform.

• Competitive remuneration and benefits
• Exceptional career growths and prospects

Michael Page