Digital Marketing Specialist

Damansara, M10, MY, Malaysia

Job Description

Company Overview


Our client, established in 2013, is a trusted timber flooring specialist in Malaysia, offering a wide range of premium solutions including engineered wood, solid wood, laminated, bamboo, and SPC flooring. They provide end-to-end services from consultation and supply to professional installation and after-care, serving homeowners, developers, and designers with high-quality, durable, and aesthetically pleasing flooring solutions.

Key Roles & Responsibilities



1. Marketing Strategy & Planning



Assist in developing and implementing marketing plans aligned with company objectives. Support product launches, promotions, and branding activities. Identify new market opportunities and customer segments.

2. Digital Marketing



Manage and grow social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.). Plan and execute online advertising campaigns (Google Ads, Meta Ads). Monitor website performance and SEO optimization. Create engaging digital content (graphics, videos, blogs).

3. Campaign Management



Plan, execute, and monitor integrated marketing campaigns (online & offline). Track campaign performance using KPIs and analytics tools. Recommend strategies to improve ROI and campaign effectiveness.

4. Market Research & Analysis



Conduct competitor analysis and monitor market trends. Gather customer insights to guide product positioning. Prepare regular marketing performance reports for management.

5. Branding & Communication



Ensure brand consistency across all marketing channels. Develop marketing materials (brochures, presentations, catalogs). Coordinate with external agencies, designers, and media partners.

6. Event & Promotion Management



Support in organizing trade shows, exhibitions, roadshows, and product demos. Manage sponsorships, collaborations, and PR activities. Coordinate with the sales team on promotional initiatives.

7. Sales Support



Provide marketing collateral and promotional materials to the sales team. Generate qualified leads through campaigns. Assist in preparing client presentations and proposals.

Required Skills & Qualifications



Bachelor's degree in Marketing, Business, or related field. Strong understanding of both digital and traditional marketing. Excellent communication, presentation, and interpersonal skills. Ability to work under pressure and meet tight deadlines. Familiarity with marketing tools such as

Canva, Google Analytics, CRM software

.
Job Type: Full-time

Pay: RM3,000.00 - RM4,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD1216213
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Damansara, M10, MY, Malaysia
  • Education
    Not mentioned