Digital Marketing Strategist
Malaysia, Malaysia
Job Description
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Digital Marketing Executive shall develop, implement, track, and optimize our digital marketing campaigns across all digital channels. You shall have experience in creating and executing successful marketing campaigns and a passion for staying current with new marketing trends and technologies. You are required to work closely with sales team and product team to ensure alignment and successful implementation of marketing initiatives.
Roles and Responsibilities:
- Plan, execute and manage all digital marketing campaigns, including SEO/SEM, email, social media and website presence
- Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies through digital marketing channels
- Collaborate with the sales team and product team to create landing pages and optimize user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Identify trends and insights and optimize spend and performance based on the insights
- Develop and optimize on-site and off-site content for SEO purposes
- Monitor and analyze competitor activity, trends, and best practices
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep the company ahead in digital marketing
Requirements:
- Bachelor\'s degree in Marketing or a related field
- At least 2-3 years of proven working experience in digital marketing, preferably in B2B
- Demonstrable experience in managing SEO/SEM, email, social media, and display advertising campaigns
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Strong analytical skills and data-driven thinking
- Experience in optimizing landing pages and user funnels
- Experience with marketing automation software (e.g., HubSpot, Marketo) and email marketing platforms (e.g., Mailchimp, Constant Contact)
- Excellent communication and interpersonal skills
- Ability to work independently and manage multiple projects and priorities in a fast-paced environment.
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Job Detail
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Job IdJD913815
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMalaysia, Malaysia
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EducationNot mentioned