E Commerce Marketing Executive (shopee & Lazada)

Johor Bahru, Johor, Malaysia

Job Description


  • Bachelor\'s degree in Marketing, Business Administration, or a related field.
  • Proven experience in e-commerce marketing, preferably with a focus on Shopee and Lazada platforms will be an advantage.
  • Strong understanding of the e-commerce landscape, online consumer behavior, and digital marketing strategies.
  • Proficient in data analysis and familiarity with analytics tools such as Google Analytics or similar platforms.
  • Excellent communication and interpersonal skills.
  • Detail-oriented with the ability to multitask and prioritize tasks effectively.
  • Creative mindset with the ability to think outside the box and generate innovative marketing ideas.
  • Strong problem-solving skills and the ability to adapt to a fast-paced, dynamic environment.
  • Proficiency in English and Bahasa Malaysia languages.
Responsibilities
  • Develop and implement effective marketing strategies on the Shopee and Lazada platforms to drive online sales and increase brand visibility.
  • Ensure effective operation of stores on assigned e-commerce platforms, including updating sales promotions, campaigns, discounts, etc.
  • Explore and research online materials to improve e-commerce platform sales.
  • Ensure listings always adhere to brand guidelines and web style guides to uphold brand standards.
  • Conduct market research to identify customer trends, preferences, and competitor activities.
  • Create compelling product listings, ensuring accurate and optimized descriptions, images, pricing, and promotions.
  • Monitor and analyze key performance indicators (KPIs) such as conversion rates, click-through rates, and customer engagement metrics.
  • Utilize data analytics tools and platforms to identify areas for improvement and optimize marketing campaigns.
  • Collaborate with the creative team to develop engaging visuals, product images, and promotional materials.
  • Coordinate with cross-functional teams, including merchandising, supply chain, and customer service, to ensure seamless execution of marketing campaigns and promotions.
  • Stay up-to-date with industry trends, emerging technologies, and best practices in e-commerce marketing.
Benefits
  • Maternity Leave
  • Paternity Leave
  • Additional Leave
  • Medical Claim
  • Opportunities for promotion
  • Professional development
  • Performance bonus
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Job Detail

  • Job Id
    JD1037786
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johor Bahru, Johor, Malaysia
  • Education
    Not mentioned