Job Description

Location: RemoteCompensation: Base Retainer RM2000 + Lead Conversion Incentives + Organic Lead Conversion BonusOverviewWe are seeking a highly skilled and self-motivated Freelance SEO and Digital Advertising Specialist to join our marketing team. This remote position is ideal for professionals adept at utilizing SEO and managing direct advertising campaigns on platforms like Meta and Google Ads to significantly boost lead generation and enhance brand visibility. Enjoy the flexibility of setting your schedule and focusing solely on deliverables.Key Performance Objectives1. Increase Brand Awareness and Value
- Implement SEO strategies and manage ad campaigns on Meta and Google Ads to enhance our online presence and align with our brand\'s core values.- Metrics: Increase organic traffic by 35% within the first 6 months.2. Boost Sales Lead Numbers and Quality
- Optimize SEO practices and target digital advertising to substantially increase the quantity and quality of sales leads within the first 3-4 months.- Metrics: Generate 100 high-quality leads per month.3. Reduce Cost Per Acquisition
- Effectively manage Meta and Google Ads advertising budgets to lower acquisition costs while maintaining high-quality lead generation.- Metrics: Reduce CPA by 15% within the first 6 months.4. Develop Long-term Sales Lead Pipeline
- Build and sustain a robust pipeline of quality leads through strategic SEO and direct digital advertising efforts.- Metrics: Develop a pipeline that converts at a rate of 10% over 12 months.Responsibilities1. Conduct extensive keyword research and optimize website content for maximum SEO results.2. Plan, execute, and manage comprehensive digital advertising campaigns on Meta and Google Ads.3. Monitor and analyze campaign performance regularly to adjust strategies for optimal results.4. Collaborate with marketing teams to ensure a cohesive digital marketing strategy.5. Stay up-to-date with the latest trends and changes in SEO and digital advertising technologies.The Ideal Candidate1. Proven SEO and digital advertising expertise, with a strong track record of enhancing web traffic and lead generation via Meta and Google Ads for SMEs.2. Bilingual: Able to produce both Chinese & English copies.3. Exceptional analytical abilities to measure, optimize, and report on campaign performance.4. Ability to work independently, managing multiple projects effectively in a remote environment.5. Strong communication skills for effective coordination and integration with remote teams.6. Driven and result-oriented.Why Join Us?1. Flexible Working Hours
- We value results. Manage your schedule and focus on achieving significant outcomes.2. Competitive Compensation
- Earn a competitive base retainer, attractive incentives based on lead conversion, and additional bonuses for organic and paid lead achievements.3. Professional Growth
- Expand your skills in a critical role that directly impacts our growth with support from a team that fosters innovation.Apply NowIf you\'re a results-driven professional skilled in SEO and managing direct ad campaigns on platforms like Meta and Google Ads, join us to propel our brand to new heights while enjoying unparalleled work flexibility.We\'re excited to see what you can bring to our team!

Sharon Jen