Job Description

About the Role

We're looking for a data-driven

Growth & Retention Marketer

to build and optimize 3cat's full-funnel performance engine -- from acquisition to repeat purchase. You'll manage paid ads, performance tracking, and lifecycle automation to grow predictable, profitable sales for both online and retail channels.

Key Responsibilities

Plan, launch, and optimize campaigns across

Meta, TikTok, XHS, and Google Ads

. Track and improve

ROAS, CAC, and cost per sale

by product line (trade-in, refurbished, warranty). Coordinate with partners for co-marketing and retail activation campaigns. Build and maintain dashboards for campaign and sales performance (GA4, Looker Studio). Implement and automate

WhatsApp and chatbot flows

for lead nurturing, reactivation, and loyalty. Segment customers by purchase frequency and product type for personalized targeting. Collaborate with the Content and Design teams to align creative assets with campaign goals. Analyze campaign performance to guide creative testing and budget optimization.

Requirements

2-4 years of experience in

performance marketing

, ideally in

eCommerce or retail

. Proficient in

Meta Ads Manager

,

TikTok Ads Manager

,

Google Ads

,

GA4

, and

Looker Studio

. Strong analytical mindset and ability to interpret data into actionable strategy. Familiar with

CRM or chatbot tools

(ManyChat, WATI, Klaviyo, Mailchimp). Excellent communication and coordination skills with internal and external partners. Willing to

travel nationwide

to support retail activations and partnerships.

Tools You'll Use

Meta Ads Manager, TikTok Ads Manager, Google Ads, GA4, Looker Studio, ManyChat/WATI, Sheets

About 3cat

3cat is a fast-growing consumer tech brand transforming how Malaysians buy, trade, and reuse electronics. With retail outlets nationwide and an expanding online presence, 3cat builds trust through transparency, affordability, and sustainability.

We believe in creating accessible technology for everyone -- and we do it by combining retail experience, data-driven marketing, and a community-focused approach.

As part of our next growth phase, we're building a lean, sales-driven marketing team that works closely with our retail network and partners to drive measurable impact across all touchpoints.

Job Type: Full-time

Pay: RM5,500.00 - RM8,000.00 per month

Benefits:

Flexible schedule Opportunities for promotion Professional development
Application Question(s):

How long your notice period? What is your expected salary?
Experience:

Marketing: 2 years (Required) E-commerce: 2 years (Required)
Work Location: In person