A HORECA (Hotel, Restaurant, and Catering) specialist's job description typically involves a mix of sales, relationship management, and product expertise within the food service industry. Key responsibilities include identifying new clients, building relationships with decision-makers like Head Chefs and F&B Managers, developing and executing sales strategies to meet targets, presenting products, and providing market insights.
Core responsibilities
Sales and business development:
- Proactively identify and acquire new clients in the hotel, restaurant, and catering sectors.
- Develop and implement strategic sales plans to achieve revenue targets.
- Present and demonstrate products to potential customers, highlighting their quality and versatility.
Client relationship management:
- Build and maintain strong, long-lasting relationships with key decision-makers.
- Provide excellent customer service and customized solutions to meet client needs.
Market and product expertise:
- Become a product expert and stay informed about industry trends, market developments, and client preferences.
- Analyze sales reports and market data to inform strategy.
Reporting and administration:
- Prepare and present sales forecasts, reports, and performance metrics.
- Maintain accurate records of all sales and client activities.
Collaboration:
- Collaborate with internal teams, such as procurement and logistics, to ensure timely delivery and product availability.
Required skills
- Strong sales, communication, and negotiation skills.
- Proven ability to build and manage client relationships.
- Deep understanding of the HORECA industry and its dynamics.
- Excellent presentation and product demonstration skills.
- Strong analytical and reporting abilities.
- Adaptability, resilience, and customer service orientation.
Job Type: Full-time
Pay: RM2,000.00 - RM10,000.00 per month
Benefits:
Flexible schedule
Maternity leave
Opportunities for promotion
Work Location: On the road
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