MohonKelayakanBuilding a successful advertising campaign takes careful planning, development, and a strong social media strategist who can reach the target demographic. [Company X] is seeking a skilled social media strategist to help us build budget-friendly ad campaigns that capture prospects' attention and engage existing customers. They will analyze survey metrics, television ratings, and web page visits to build target customer profiles, then create optimized ad campaigns. They'll also lead and manage marketing projects, primarily planning and executing the budget and status reporting.Objectives of this roleMonitor analytics and metrics to gauge success of social media posts and ad campaignsResearch social media trends and hashtags that relate to a target audience's interestsManage a social media content calendar for various channels, planning and scheduling posts in advanceMaintain a cohesive social media strategy across various channels to achieve high levels of user engagementCoordinate with social media influencers, bloggers, and news outlets to promote brand awareness and create social buzz around product launchesResponsibilitiesCreate, manage, and publish original and high-quality content across various social media platformsAnalyze data and metrics to create weekly and monthly reports on user engagement, ROI and given KPIsManage all company social media accounts to ensure relevant, up-to-date contentRespond directly to comments and questions on social media postsCollaborate with the marketing team to grow the company's network and target new followersSkills and qualificationsFamiliarity with social media platforms such as Facebook, Instagram, TikTok, LinkedIn, and XHS (as optional)Excellent analytical skillsStrong verbal and written communication skillsPreferred qualificationsA bachelor's (or equivalent) degree in marketing or a related fieldWith skill of graphic design, shooting, photo editing, video editing and publishingAbility to identify target audiences' preferences and produce tailored contentTanggungjawab
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