Job Description

Department Business Development and Partnerships
LevelEntry Level
LocationMalaysia - Kuala Lumpur
The Business Development and Partnerships teams at Shopee are dynamic and energetic. The teams are always looking to acquire business opportunities to drive Shopee to be the No. 1 e-commerce platform in Southeast Asia and Taiwan. The aim of the Business Development and Partnership teams is to provide Shopee's buyers with a wide variety of product listings at the best prices.

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Overview

Hands-on junior role to establish and grow ShopeeFood's merchant community presence starting with Facebook, then expanding to RedNote, TikTok, and Instagram.

Key Responsibilities

Launch & configure channels: create Facebook page/groups, set profiles, branding, permissions; prepare templates for other platforms. Content repurposing & publishing: adapt existing assets (captions, aspect ratios, thumbnails, short clips) and schedule via content calendar. Daily community management: monitor/respond to comments and messages, enforce brand voice, moderate conversations, de-escalate conflicts. Escalation & handoff: escalate operational/safety issues to manager/Ops/CS and follow escalation protocols. Growth experiments: design/run small tests to drive engagement, sign-ups/installs and campaign participation. Process & playbooks: create moderation guidelines, posting cadences, content pillars, FAQs, escalation flows and SOPs for handoffs. Project execution: plan and manage launches with clear timelines, priorities and delivery under tight deadlines. Reporting & insights: track core metrics, produce weekly/monthly summaries and actionable recommendations; surface merchant feedback.

Requirements:

Bachelor's degree in Marketing, Communications, Media Studies or equivalent. 1-2 years' experience in social media, community management or content-adjacent roles (agency/in-house/internships). Proven experience setting up social channels and community spaces from scratch (page/group creation, channel config, roles/permissions). Strong practical knowledge of Facebook; familiarity with RedNote, TikTok and Instagram (post types, community features, moderation tools). Demonstrated ability to repurpose existing content across platforms (formatting, captions, thumbnails, scheduling). Strong moderation and community-management skills; skilled at tone/brand enforcement and conflict de-escalation. Comfortable running small experiments and analysing simple metrics (engagement, response time, community growth, referral/UTM traffic). Project management under pressure: able to manage timelines, priorities and deliverables to meet tight deadlines. Excellent written communication in English and Malay; other local languages a plus. * Patient, detail-oriented, customer-facing temperament; able to work full-time onsite and collaborate across Ops/CS/Creative.