Job Description

Mohon
Lokasi Kerja Berhampiran Stesen

• Wisma Uoa 2jalan Pinang 21 Kuala Lumpur WP Kuala Lumpur Malaysia 50450

Penerangan Kerja
Kelayakan

• Bachelor's Degree in Marketing, Communications, Business, or related field.
• Minimum 3-5 years of experience in influencer marketing, PR, or digital marketing, with at least 2 years in a leadership role.
• Proven success in managing and executing influencer/KOL campaigns from strategy to completion.
• Strong existing network and relationships with influencers, celebrities, and content creators.
• Excellent leadership, communication, and negotiation skills.
• Data-driven mindset with experience using social media analytics and influencer marketing tools.
• Highly organised, detail-oriented, and able to manage multiple projects under tight deadlines.
• Creative thinker with a strong understanding of social media platforms and digital trends.

Tanggungjawab

• Lead the planning and execution of KOL (Key Opinion Leader) marketing campaigns to drive brand awareness, engagement, and sales.
• Leverage a strong network of celebrities, influencers, and A-list KOLs for impactful collaborations and long-term partnerships.
• Manage, guide, and mentor a team of KOL executives to ensure smooth execution of campaigns and achievement of KPIs.
• Develop and maintain an updated database of KOLs across multiple platforms (Instagram, TikTok, YouTube, Facebook, etc.) and industries.
• Identify and evaluate suitable KOLs based on brand alignment, audience relevance, engagement rate, and authenticity.
• Negotiate partnership terms, including deliverables, compensation, and timelines, ensuring mutual satisfaction and value creation.
• Build and sustain strong, professional relationships with KOLs, agencies, and partners to ensure successful long-term collaborations.
• Oversee campaign budgets, ensuring optimal allocation of resources and achieving high ROI.
• Track, monitor, and analyse campaign performance metrics such as reach, engagement, conversion, and sales impact.
• Prepare data-driven reports and insights to evaluate campaign effectiveness and support decision-making.
• Stay updated with influencer marketing trends, emerging KOLs, and competitor strategies to continuously enhance campaign impact.
• Collaborate closely with marketing, creative, and product teams to align influencer activities with overall brand objectives.

Manfaat

• Annual Leave
• EPF & SOCSO
• MC Claim
• Medical Leave
• Performance Bonus
• Career Development Opportunities
• Team Activities and Events

Kemahiran
Key Opinion Leader (KOL) Management Team Leadership Cosmetics and Skincare Product Knowledge Cross-border E-commerce
Peringatan Penting
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Skills Required