Local Marketing & Communication Manager

Johor, Malaysia

Job Description


Job description Job description Providing the IKEA Store with communication expertise, materials and tools that drive positiveperception of the IKEA brand among co-workers, corporate stakeholders and the community in whichwe operate (our Main Market Area) The Communication function supports our business aspiration: tobe a great place to work, delivering sustainable growth and a fantastic customer experience. Your assignment You support delivery of a fantastic customer experience and support store\'s sustainable growth by securing market insights and a local marketing plan that drives visitation, builds IKEA Family/ Sm les loyalty and increases IKEA market share in Primary Market Area. You support the store\'s positioning as a company that cares for People and the Planet and is a Good Neighbour to the community we operate in. You support HR to project the IKEA store as a Great Place to Work through Employer branding activities - internally as well as externally. You support Store Management Team to communicate in ways that inspire and clarify, spotting risks and opportunities communication and providing expertise and counsel. You strive to secure effective internal communication and co-worker engagement - creating togetherness and enthusiasm in the store. You lead the work to create, implement and evaluate all local marketing activities in store, as well as managing omnichannel marketing strategy, i.e. creating short video clips, social media engagement and customer journey mapping. You deliver local communication support during operational or reputational crisis situations, working with matrix with Service Office Corporate Communication & Marketing and your management team to deliver aligned internal communication. You support the store team and secure implementation of the Ikano Charity policy by building long-term relationships with government agencies, NGOs or other partners and leading execution of social and environmental initiatives that benefit the local community. Qualification Understanding & affinity for IKEA vision and values, curious about consumers, markets and trends Interest in developing the IKEA Brand and business through people Working in a fast-paced retail environment, exceeding team and personal goals Enthusiastic and motivated to engage the co-worker and bring out the best in them to embrace sustainability within the organisation Excellent communication skills - both written and verbal ability to create and present communication insights which are clear, focused and easily usable Strategic and creative thinking skills - able to think \'out of the box\' and challenge common ways of thinking Possess strong multi-tasking & project management skills from digital marketing background will be an added advantage. Able to work on weekends, public holidays and shfts. More Information You are invited to this Life at Home Journey with IKEA, click to begin. Your job application will be prioritised when you complete the Life at Home Journey with IKEA. Please apply by 31 July 2023. Working with us has its rewards Wherever you work within IKEA Southeast Asia, you enjoy a wide range of benefits. Here are just some of them: IKEA discounts Co-workers are our most valued customers and are entitled to a 15% discount on any home furnishings and food sold in our stores, from the first day of work. Flexi benefits We offer flexi benefits to cater our co-workers who are in different life stages with differing benefits needs. Within an annual Flexible Spending Account, co-workers can claim against dental, optical, fitness memberships or classes, vaccination or immunisation, non-insured outpatient medical expenses, health screenings, health supplements, IKEA purchases, health aid & equipment and mental health. Maternity and paternity leave We give mother four consecutive months of maternity leave and father receives four weeks of paid time off after a baby has arrived to help share the joys - and responsible - at home. Gifts We enjoy special occasions together and give tokens to mark birthdays, marriage and the arrival of a baby. We reward loyalty through our Long Service Awards/ Work environment As home furnish experts, we take pride in providing inspiring workplaces that showcase IKEA products and create a relaxed, open atmosphere where we work side by side. Incentive plan All co-workers may earn an annual financial reward when we meet our shared business objectives. Share job

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Job Detail

  • Job Id
    JD962860
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johor, Malaysia
  • Education
    Not mentioned