Job Description

JOB DESCRIPTION

• Responsible for managing & analyzing the organization\xe2\x80\x99s digital data to gain insights into customer behavior & optimize digital experience to drive conversion rate & revenue growth

• Drive digitalization across inter-department in order to improve efficiency, data insights and proactive decision support for digital business such as MB Store & etc. Champion a data culture across the organization whereby identify business problem & start measurement plan (KPIs).

• Establish reporting solutions of available digital solutions & managing one source of data reporting truth within organization on real-time basis. Design & focus on analytics dashboard/tools design & implementation for organization.

• Monitor system data by using PowerBI dashboard & enable smart solution based data accuracy, quality & governance within the framework across inter-department.

• Responsible for data & reporting issue tracking with further enhancement & optimization.

• Ensure retail partners utilize the digital platform to be successful (eg. lead management, CRM) and work together with inter department to support organization goals through effective digital process, strategically outputs & compelling customer journeys.

• Degree in Actuarial Science, Mathematics, Statistics, Data Science or comparable qualification

• Experience in managing online to offline (o2o) commerce / digital marketing & working with cross-functional teams

• Knowledge of marketing analytics, marketing research source & data analytics techniques

Mercedes-Benz