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We are seeking a creative and results-driven Senior Marketing Executive with strong strategic thinking and hands-on digital skills. The ideal candidate has at least 5 years of marketing experience, excellent communication skills in Mandarin and English, and the ability to manage multiple brands across various platforms. This role involves branding, campaign execution, social media, content creation, and market research. Candidates must be self-motivated, organized, and open to occasional travel and future office relocation.
Requirements:
Diploma or Degree in Marketing, Mass Communication, Business, or a related field.
Minimum of 5 years of marketing experience, ideally with exposure to multiple industries.
Proven experience managing multiple brands or business units concurrently.
Strong strategic thinking, a creative mindset, and hands-on experience in digital marketing.
Excellent written and verbal communication skills in Mandarin and English.
Self-driven, well-organized, and able to work independently with minimal supervision.
Willing to travel locally and internationally as required.
Strong visual communication sense with good copy-writing skills.
Creative, results-oriented, and adaptable to changing priorities and environments.
Additional Notes:
This role is part of a shared marketing service within a growing business group. While the main focus is on supporting Retrobee Design & Build, the successful candidate will also play a role in future business expansions, including brand development, campaign strategy, and execution for new business units under the group.
The company is planning to relocate to Bangi within the next 1-2 years. Candidates should be open to this future office move.
Responsibility
Brand Strategy & Development
Develop and execute marketing strategies aligned with brand positioning and business goals.
Enhance brand consistency and visibility across all channels and customer touch points.
Lead Generation & Campaign Execution
Plan and implement both digital and offline campaigns to drive high-quality B2B leads.
Collaborate with the business development team to convert leads into revenue-generating projects.
Digital & Social Media Marketing
Manage website content, SEO, and online ad campaigns (Google, Meta, LinkedIn).
Oversee daily content creation and scheduling across platforms: Instagram, Facebook, LinkedIn, TikTok.
Marketing Materials & Project Showcases
Produce impact brochures, tender submissions, proposal decks, and case studies.
Coordinate photography/videography to showcase completed projects across media.
Events & PR Coordination
Plan and execute events, exhibitions, press features, and partnership campaigns.
Build and maintain relationships with media outlets, influencers, and industry partners.
Market Research & Trend Analysis
Monitor industry trends, client preferences, and competitor activity.
Provide actionable insights to improve marketing performance and positioning.
Client Engagement & Retention
Develop systems for client feedback collection and testimonial usage.
Drive repeat business through loyalty, referral, and seasonal marketing campaigns.
Job Type: Full-time
Pay: RM5,000.00 - RM7,000.00 per month
Benefits:
Opportunities for promotion
Professional development
Work Location: In person
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