Job Description

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Marketing & Communication Manager
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MYR5,500 - MYR7,300 Per Month
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Posted a day ago o Closing 24 Sep 2025
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Requirements

• Bachelor's in Marketing/Communications or related field.
• 5+ years in hospitality marketing or consumer brand marketing; hotel experience preferred.
• Strong command of Bahasa Malaysia and English.
• Hands-on with analytics, Meta/Google ads, email platforms, and content tools.
• Excellent copywriting, project management, and stakeholder communication.
• Proven record of driving direct bookings and brand growth.

Responsibilities
Key Responsibilities

• Lead brand strategy and calendar: campaigns, promotions, packages, and content.
• Oversee digital performance: website, search engine optimization (SEO), paid search and paid social, email, and retargeting.
• Drive social media, content, and community management; maintain brand voice.
• Manage public relations: press releases, media kits, interviews, and influencer/KOL partnerships.
• Coordinate photography/videography; ensure high-quality creative assets and on-brand collateral.
• Manage online reputation (reviews on Google, TripAdvisor, OTA platforms); respond and escalate issues.
• Build partnerships with corporates, attractions, event organizers, and tourism bodies.
• Track results: leads, conversion, direct booking share, cost per acquisition, return on advertising spend.
• Manage marketing budget, vendors, and agencies; ensure compliance with hotel SOPs and policies.
• Lead a small team (or agencies); coach, set KPIs, and run weekly performance reviews.

Benefits

• Competitive basic salary (based on experience and market benchmarks).
• Performance bonus & KPI incentive (annual; tied to campaign and revenue metrics).
• Statutory contributions: Employees Provident Fund (EPF), Social Security (SOCSO), and Employment Insurance System (EIS).
• Medical coverage: Panel GP outpatient + inpatient insurance (room & board).
• Annual leave: 14-24 days (tenure-based) + all gazetted public holidays (replacement provided if worked).
• Medical/paid sick leave (as per law), maternity/paternity leave.
• Duty meals during work shifts.
• Transport/mileage claims for business use; parking subsidy (site dependent).
• Laptop & licensed marketing tools (email/CRM, ad platforms, analytics, design)..
• Staff room rates / F&B discounts for employee and immediate family (hotel policy).
• Career growth path within Sales & Marketing (clear KPIs and quarterly reviews).

Skills
Marketing Strategy Digital Marketing Social Media Management Content Creation Brand Management Market Research Communication Skills
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