Job Description

The Tun Razak Exchange is a development poised to be Malaysia\xe2\x80\x99s new international business and financial district. At the heart of this urban transformation is The Exchange TRX, a city defining development designed to create the ultimate experiential environment, from retail to dining, entertainment and world class hotels.

The Exchange TRX is a 17-acre integrated development set to become one of Asia\xe2\x80\x99s leading lifestyle hubs. The mall is a 1.3 million sq ft of next-generation retail space will include a 10-acre rooftop park.

We are looking for build our mall team and would like to invite aspiring individuals to apply for the following role:

Marketing & Communications Manager

The Marketing & Communications Manager is responsible for managing external communications, drive strategic PR and media initiatives, manage crisis and issues and lead mall-wide internal communications.

Key Responsibilities:

Develop and implement mall marketing plans and strategies to increase footfall, sales and improve customer experience.

Plan and execute advertising and promotional campaigns including print, digital, social media, radio, and outdoor media.

Work with the media to secure coverage of the mall and its tenants, including drafting press releases, organizing media events, and pitching stories to journalists.

Serve as the primary point of contact for all mall-related media inquiries, including coordinating interviews and providing information.

Develop and maintain relationships with key stakeholders, including tenants, community organizations, and local media outlets.

Collaborate with the marketing team to create compelling content for various communication channels, including social media, website, email, and advertising.

Develop external and internal documents such as press releases, op-eds, fact sheets, talking points, social media postings and editorial materials.

Build and maintain relationships with tenants, partners, and local businesses to promote mall events and promotions.

Manage mall website, social media channels, and other digital platforms to promote events, offers, and other marketing initiatives.

Conduct market research and analysis to identify trends, opportunities and measure marketing effectiveness.

Coordinate with agencies and vendors to deliver marketing and communication initiatives.

Provide support to the events team in planning and execution of mall events.

Manage crisis communication plans and protocols, including developing messaging and coordinating communication responses.

Monitor and report on the effectiveness of communication efforts, utilizing data and analytics to inform future strategies.

Stay up-to-date with emerging trends and technologies in communication and marketing, continuously improving the mall\'s communication effort.

Requirements:

Degree in Marketing, Mass Communications, Journalism or other related fields.

At least 6 years of experience in marketing and communications, preferably in the mall/retail/PR industry.

Excellent verbal and written communication skills in English.

Good interpersonal skills with strong collaborative mindset.

Detail-oriented with excellent organisational and time management skills.

We create award-winning urban precincts, new communities, retail precincts, and workplaces to the highest sustainability standards. We are also privileged to create essential civic and social infrastructure including state-of-the-art hospitals, universities and stadiums around the world.

Lendlease is a diverse, flexible and inclusive employer of choice. We engage, enable and empower our people. Inclusion sets us all up for success.

If you feel this position is suited to your skills, experience, and career aspirations, please apply on the link.

Lendlease is committed to being a diverse and inclusive employer of choice by engaging, enabling and empowering our people. All qualified applicants will receive consideration for employment and we are happy to consider flexible working arrangements. Inclusion sets us all up for success and we particularly encourage applications from currently under-represented groups in our industry including those who self-identify as women, black, Asian, minority ethnic, lesbian, gay, bisexual, transgender and/ or disabled.

Lendlease