Job Description

• Monitor, measure, and report performance of all digital marketing campaigns and assess against goals (ROI) on a daily, weekly, biweekly and monthly basis.
• Responsible for region online commerce marketing and sales strategies.
• Responsible for the tracking (UTM), able to create tags, pixels, events or goals to monitor the performance properly.
• Create content, idea generation, and marketing banners planning for regularly scheduled posts, enlightening audiences and promoting messages or campaigns.
• Optimize campaigns daily by adjusting bidding strategies, AB Testing, and finding new keywords or audiences and work closely with internal team to improve website SEO.
• Reporting E-Commerce Website Traffic & Social Media Analytics.
• Work closely and brainstorm with internal teams to execute digital campaigns and come up with out-of-the-box digital marketing campaigns.
• Responsible in research, strategize, plan, and execute social media campaigns on platforms to achieve qualitative and quantitative marketing goals.
• Conceptualize social media activations and content for campaigns, product launches, and events for the purpose of generating engagements with customers.
• Overseeing the development/copywriting of online marketing contents/collateral.
• Manage and work closely with brand ambassador, influencer and partner.
• Being updated with the latest market trends and practice and attend networking events.
• Undertake any other Ad Hoc task as and when assigned by the management.

Job Requirements

• Possess a Bachelor\'s Degree in Marketing / Mass Communication / Advertising / Public Relations / Event Management / Brand Management / Creative / Design.
• Preferably 2 years of digital marketing management experience.
• Excellent verbal and written communication in English and MANDARIN.
• A self-starter, possessing a positive learning attitude and team player.
• Results driven with an attitude to constantly exceed targets and eagerness to consistently exceed objectives and improve processes.
• High attention to detail with excellent follow-through and a strong sense of ownership and accountability for assigned projects and tasks.

Additional Information

Benefits:

• Additional leave
• Free parking
• Maternity leave
• Opportunities for promotion
• Parental leave
• Professional development

Skill Level

Senior Executive

Salary Range

RM4000 - RM8000

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