Job Description

iQIYI Inc. [IQ] is a NASDAQ listed technology, entertainment company. It is the first online video streaming platform in China to reach over 100 million VIP subscribers. Our dramas, movies, animations, variety and entertainment shows are watched by billions locally and abroad. The next phase for iQIYI is to bring our wonderful contents and services to the world. We are currently looking for innovative and talented individuals to join iQIYI international team. : Plan, execute, and oversee integrated marketing campaigns across diverse channels, including online content publishers, influencers, social media, digital advertising, and internal platform assets. Plan, execute, and oversee brand campaigns, fostering cross-functional collaboration with the user growth team, public relations, agencies, designers, and copywriters. Create and manage the social media platforms, ensuring cohesive and engaging brand representation. Plan and execute on-ground events , encompassing content promotion launches, and artist appearances. Cultivate and manage relationships with external agencies, vendors, and partners, ensuring seamless execution of marketing activities. Establish targets and monitor performance metrics, staying informed about social media trends and topics. Adapt strategies promptly to market changes by interpreting and applying data insights. Research and analyse consumer behaviour, market trends and competitor activity Job Requirement: Bachelor\'s degree in Marketing, Mass Communication, Social Media, PR, or related field. Minimum 2 years of working experience in managing marketing campaigns and promotional activities Good understanding and able to handle communication (both written & spoken) in Mandarin and English. Moderate Bahasa Malaysia communication skills. Able to work independently under minimal supervision, target-oriented, responsible, and has an eye for details. Loves Chinese entertainment industry! Join our team and be part of a dynamic marketing environment, where your strategic expertise will shape Malaysia\'s entertainment industry! Tips: If you do not receive the interview invitation from iQIYI within 7 days, we may not arrange you to participate in the follow-up interview. Thank you for your understanding, attention and recognition to iQIYI!

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