Marketing Executive

Kuala Lumpur, Malaysia

Job Description


Faculty/Department: UCSI College Sdn Bhd

Campus: Kuala Lumpur

Responsibilities * Marketing Management

  • To execute national marketing and enrolment strategies and plans.
  • To organise and participate in national marketing and enrolment activities initiated by agents, embassies or government ministries.
  • To generate international leads through adequate and regular marketing activities.
  • To implement school marketing plans and engage in school marketing activities.
  • To identify and explore collaboration projects.
  • Sales Management
  • To achieve both direct and country enrolment targets as assigned.
  • To provide effective course counselling to national students from all enquiry sources leading to enrolment.
  • To follow up on all leads based on the stipulated turnaround timeline towards enrolment.
  • To establish targeted number of collaboration projects.
  • To master the product knowledge offered by UCSI College.
  • To provide career pathway advice, promote UCSI College courses and execute proper admission process together with the sales team members.
  • To use various \xe2\x80\x9capproach\xe2\x80\x9d and \xe2\x80\x9cnegotiation\xe2\x80\x9d tools/ skills to close sales.
  • To participate in national telemarketing and counselling should there be any shortage of staff.
  • Agent Management
  • To identify, evaluate and appoint agents who can contribute to national enrolment.
  • To manage agents based on key account management approaches.
  • To provide prompt support and response to agents based on stipulated turnaround time including commission processing, response to enquiries and other matters.
  • To assist agents in national student enquiries and registrations.
  • To continuously engage with agents in organising marketing and enrolment activities.
  • Services and Administrative
  • To conduct market survey and prepare market analysis quarterly.
  • To maintain process and operational efficiency of the department
  • To ensure all the marketing proposals and reports are completed and submitted on a timely manner.
  • To ensure sufficient resources to cope with the internal and external activities.
  • To work with Visa Processing Unit to reduce the visa rejection cases due to incomplete documents.
  • To work with Visa Processing Unit to reduce the visa rejection cases due to incomplete documents.
  • Development
  • To assist in the development projects and programmes of activities undertaken by the Sales & Marketing such as:
  • The implementation of customer care survey / feedback.
  • Any other projects that may arise from time to time
  • Support and working discipline
  • Support any ad hoc or pre-planned sales & marketing recruitment activities and the overall department operation whenever necessary, be it for national or national enrolment.
  • To carry out such other duties that may be assigned to you from time to time by the person acting on behalf of UCSI College management.
  • Be punctual on official working time and report submission
  • To maintain excellence staff discipline and encourage excellence health condition in workplace.
  • Able to work independently in meeting deadlines.
  • Guide and support new colleagues whenever necessary.
  • Search and identified new talents among the team members.
  • Forming a mutually beneficial relationship in a climate of trust and respect with our stakeholders.
  • Maintaining communication with organizations and providing prompt answers to requests in order to determine how to convey concise, clear, and timely selective information.
  • Maintain knowledge of current company policies, procedures and sales programmes.
  • Development & Enhancement
  • To propose any new sales and marketing tactics from time to time.
  • To surpass the expectations of the customers and prospects
  • Working closely with corporate partners in developing new ideas and call on appropriate personnel to provide the opportunity of the PR and media collaboration if necessary.
Requirements
  • Degree in relevant field.
  • Minimum 2-3 years working marketing experience
  • Excellent communication skills.
  • Pro-active and self motivated, with the ability to work independently as well as participate within the team.
  • Able to work under pressure and meet deadlines, possess a mature attitude and a good team player.
  • Interpersonal skills and abilities.
  • Possess own transport and willing to travel by him/herself
Deadline: 31 Aug 2023 | Last Update: 10 Mar 2023

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Job Detail

  • Job Id
    JD966333
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned