Marketing Executive

Shah Alam, Malaysia

Job Description

Public Relations & Marketing: As a Public Relations and Marketing Executive you will be responsible for communicating key messages and promoting a positive image of the pharmacy. Day-to-day duties may include writing press releases, liaising with local and national press and coordinating messaging on the website, social media, and in print. The role of a Public Relations and Marketing executive may involve the following duties:

  • Planning and carrying out PR campaigns and strategies.
  • Monitoring the public and media\'s opinion of Jovian Selcare Pharmacy.
  • Writing and editing press releases, leaflets, brochures, speeches, newsletters, websites, and social media content.
  • Utilizing all forms of media, including national, regional and trade press, to build, maintain and manage the portrayal of a business.
  • Representing your company at events.
  • Acting as a spokesperson for the company\'s brand.
  • Training employees on how to handle media enquiries and press interviews.
  • Developing good working relationships with the media and liaising with the press on potential news stories.
  • Writing and editing in-house magazines, case studies and annual reports.
  • Managing and updating a client\'s social media posts.
  • Devising and coordinating photo opportunities.
  • Managing, arranging, and overseeing events.
  • Monitoring publicity and press coverage.
  • Commissioning market research.
  • Coordinating paid and unpaid advertising.
Social Media: Manages all social media channels, campaigns, and team members to sustain an engaging audience experience and to increase audience satisfaction. Research and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy. Works with various company departments to promote overall brand through social media channels. The role of a marketing and PR officer may involve the following duties:
  • Oversees all company social media accounts management.
  • Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
  • Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals.
  • Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction.
  • Audits and analyses social media presences, including digital advertising costs and returns.
  • Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
Job Types: Full-time, Contract
Contract length: 6 months Salary: RM3,000.00 - RM3,500.00 per month Schedule:
  • Monday to Friday

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Job Detail

  • Job Id
    JD953677
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Shah Alam, Malaysia
  • Education
    Not mentioned