Conceive and develop efficient and intuitive marketing strategies
Manage and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
Initiate and control surveys to assess customer requirements and dedication
Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
Oversee progress of campaigns using various metrics and submit reports of performance
Work with managers in preparing budgets and monitoring expenses
Job Requirements:
Proven experience as marketing executive or similar role
Thorough understanding of market research techniques, data analysis and statistics methods
Good knowledge of strategic planning principles and marketing best practices
Excel in MS Office and marketing software.
Proficient with social media and web analytics.
Excellent organizational and time-management abilities
Creativity and commercial awareness
Candidate should possess a Bachelor Degree, Diploma / Advanced Diploma or equivalent in Business Studies / Administration / Management, Marketing, Advertising / Media, Mass Communications
Good communication skills in English language for both spoken and written is a must. Proficiency in Chinese and/or other dialects or languages will be an added advantage.