Job Description

Position Overview:

The PR, Marketing, and Customer Management is responsible for strategically positioning the company, building brand equity, and enhancing customer experiences. This role leads cross-functional efforts to drive effective marketing campaigns and ensure exceptional customer satisfaction, focusing on elevating the brand's image, attracting and retaining customers, and contributing to sustainable business growth.

Goals:

Enhance Brand Visibility:

Strategically position the company as a leading and trusted entity in the industry, attracting new business opportunities, partnerships, and increased participation in our events.

Roles & Responsibilities:

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Leading, Managing and Accountability

o Leading, managing and holding the team accountable for their performance to meet the company goals.

o Conduct regular performance evaluations and provide constructive feedback.

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Public Relations:

o Develop and implement PR strategies to enhance the company's reputation and public image.

o Cultivate positive relationships with media, influencers, and stakeholders.

o Manage crisis communications effectively and proactively.

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Marketing Campaigns:

o Lead the planning and execution of integrated marketing campaigns across various channels.

o Analyze market trends and consumer insights to inform marketing strategies.

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Customer Service Management:

o Oversee and optimize customer service processes to ensure timely and effective issue resolution.

o Implement customer-centric initiatives to enhance overall satisfaction and loyalty.

o Monitor and respond to customer feedback, reviews, and inquiries across multiple platforms.

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Digital and Social Media Management:

o Oversee and manage the company's digital assets, including the website and social media platforms.

o Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and registrations.

o Create and curate relevant content for various social media platforms.

Requirements:

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Education:

Bachelor's or Master's degree in Marketing, Communications, Public Relations, Business Administration, or a related field.

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Experience:

5 years of relevant work experience in marketing, public relations, or customer service roles

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Creative and Strategic Thinking:

Ability to think creatively and strategically, developing plans that align with overall business objectives.

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Customer-Centric Mindset:

Deep understanding of customer needs and a commitment to delivering exceptional customer service experiences.

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Analytical Skills:

Strong analytical skills for assessing marketing campaign performance, customer satisfaction metrics, and other key performance indicators, enabling data-driven decision-making.

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Adaptability:

Ability to adapt to changing market dynamics, customer preferences, and emerging trends in a dynamic business environment.

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Communication Skills:

Excellent verbal and written communication skills; ability to interact professionally with diverse groups.

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Technical Proficiency:

Familiarity with digital marketing tools, CRM systems, and social media platforms.

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Technological Proficiency:

Experience with AI tools and a demonstrated ability to adapt to new technologies quickly.

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Agility:

Capacity to think and work swiftly in a dynamic environment.

Performance Metrics (Scorecard):

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B2B Client Secured:

Revenue (CM)

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Sponsorship Acquisition & PR:

Sponsorship amount and PR and media reach.

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B2C Participant Registrations:

Conversion rates from marketing initiatives.

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Customer Helpdesk Metrics:

Response time to customer inquiries & promptness in resolving customer issues while maintaining high-quality standards.

Job Types: Full-time, Permanent

Pay: RM6,000.00 - RM9,000.00 per month

Benefits:

Additional leave Dental insurance Health insurance Maternity leave Opportunities for promotion Vision insurance Work from home
Ability to commute/relocate:

Petaling Jaya: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):

What is your expected salary?
Education:

Diploma/Advanced Diploma (Preferred)
Experience:

Marketing: 1 year (Preferred)
Language:

Mandarin (Preferred)
Work Location: In person