Job Description

Responsible for developing and implementing a company's overall marketing strategy to drive growth and brand awareness. Key duties include leading the marketing team, managing the marketing budget, overseeing all campaigns (digital, advertising, content, social media), analyzing market trends and campaign performance, and collaborating with other departments like sales and product development. The role requires strong leadership, strategic planning, and analytical skills to achieve both short-term and long-term marketing goals. Key responsibilities

Strategy and planning:

Develop and implement comprehensive marketing strategies, set departmental goals, and create marketing plans to support company objectives.

Team leadership:

Manage, mentor, and motivate the marketing team to ensure effective execution of marketing campaigns.

Campaign management:

Oversee all marketing activities, including digital marketing, social media, advertising, public relations, and content development, from conception to execution.

Budget management:

Develop and manage the marketing budget, ensuring effective allocation of resources.

Performance analysis:

Monitor and analyze the performance of marketing campaigns, using data to measure success rates and identify areas for improvement.

Market research:

Conduct market research to understand target audience needs and competitor activities to ensure a competitive advantage.

Cross-functional collaboration:

Work closely with other departments, such as sales and product development, to ensure consistent messaging and a cohesive customer experience.

Brand building:

Ensure the consistent development and maintenance of a strong and coherent brand image across all channels.
Job Type: Full-time

Pay: RM3,500.00 - RM5,000.00 per month

Benefits:

Maternity leave Opportunities for promotion Parental leave
Education:

Bachelor's (Preferred)
Experience:

Marketing: 2 years (Required)
Location:

Shah Alam (Preferred)
Willingness to travel:

75% (Preferred)
Work Location: In person