Marketing Manager/head Of Marketing (fintech)

Kuala Lumpur, Malaysia

Job Description


The Marketing Manager takes lead for the overall strategy and success of marketing programs with a huge focus on digital. The role has an oversight of all aspects of marketing including digital marketing, brand messaging, content marketing, media relations, event management and overall brand management. This is a crucial role to deliver aggressive growth targets. This role reports to the CEO and manages a team of 3, with expansion plans ahead.

The Marketing Manager acts as a Head of Marketing and is a key role to drive the company\'s short to long term goals. The key responsibilities include:

  • Leading and driving strategic marketing direction and propositions
  • Developing the 360 marketing plan, from brand, content, social, CRM to digital in alignment with the business objectives of the local market
  • Responsible for marketing budget planning, execution and control
  • Providing inputs to the strategic programs, championing the needs of the customer journey, from brand awareness, loyalty to conversions in local market and consumers
  • Leading and overseeing the country marketing operation and driving achievement of business performance metrics
  • Drive creation and execution of local insights-driven programs; i.e, segment plans, social media management, PR programs
  • Proactively evaluate and understand market needs - products and services offered, ensuring that the offerings are competitive and ahead of industry requirements, providing amazing service resulting in customer loyalty
  • Build and drive a team of motivated individuals who are committed towards organisational purpose and goals, infusing in them the values and culture
Opportunity to join a growing financial service and solution provider|Be part of a company with huge growth plans

The successful candidate is an experienced marketing leader with proven track record of success in leading businesses to achieve growth in a challenging landscape, adapting to the changes in the market. Other requirements include:
  • Bachelor\'s degree in any related field. Masters qualification is an added advantage
  • 10 years of experience in a marketing role with strong business acumen and entrepreneurial mindset
  • Highly analytical, structured thinker with strong problem-solving skills
  • Strong sense of ownership and drive
  • Strong ability to influence key stakeholders from various backgrounds and cultures
  • Highly motivated and ready to join a fast-paced environment with high expectations
Our client is a financial service and solution provider registered with Bank Negara Malaysia. The company has experienced huge growth over the past few years and are anticipating exponential growth moving forward as they have recently been acquired by a big financial service player from another country. With more funding and technology transfer, they will be able to provide a full-suite payment service and differentiate themselves from their competitors.
  • Opportunity to join a company with huge growth and expansion plans
  • Rewarding remuneration package for the shortlisted candidate

Michael Page

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Job Detail

  • Job Id
    JD928214
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    180000 - 240000 per year
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned