Develop and implement go-to-market strategies for new product launches.
Craft compelling product positioning and messaging based on market and customer insights.
Plan and manage product awareness, education, and adoption campaigns.
Monitor product performance and collect customer feedback to inform continuous improvement.
Product Training
Develop and deliver training programs for internal teams (sales, customer service, etc.) and external partners (dealers, promoters).
Ensure comprehensive understanding of product features, value propositions, and use cases.
Regularly update training materials to reflect the latest technologies and innovations.
Event Management
Organize internal and external events, including workshops, product launches, and brand activations.
Coordinate with cross-functional teams (Sales, Marketing, Service) for seamless execution.
Engage with key stakeholders to drive participation and brand alignment.
Performance Monitoring & Reporting
Track campaign effectiveness, product performance, and market reception.
Generate reports and dashboards for management to support strategic decisions.
Other Responsibilities
Support the marketing team with related duties and projects.
Perform ad-hoc tasks assigned by the Marketing Manager or HOD.
Demonstrate company products to sales teams, dealers, and partners when needed.
Participate in marketing events, roadshows, or workshops as required.
Job Requirements
Bachelor's Degree/Postgraduate in Marketing, Mass Communication, Advertising/Media, Business Studies/Management, or related field.
Minimum 4 years of relevant working experience.
Strong communication skills in English, Bahasa Malaysia, and Mandarin (preferred).
Proficient in Microsoft Office (Word, Excel, PowerPoint) and Adobe Illustrator/Photoshop.
Strong creative thinking and design sensibility.
Passion for digital marketing and content creation.
Ability to travel when necessary.
Pleasant personality and ability to interact with stakeholders at all levels.
Job Types: Full-time, Permanent
Pay: RM4,000.00 - RM7,000.00 per month
Benefits:
Free parking
Health insurance
Opportunities for promotion
Professional development
Application Question(s):
Expected Salary
Notice Period
Education:
Bachelor's (Preferred)
Language:
English (Preferred)
Chinese (Preferred)
Work Location: In person
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