Job Description

Key Responsibilities:

Pivotal role in shaping the future of e-commerce in MYSG. Responsible for leading, strategizing, and executing the

overall e-commerce strategy, business development and transformation roadmap, and growth initiatives for both

brands on Lazada and Shopee.

1) Drive the E-Commerce acceleration

Develop a comprehensive 5-year roadmap for the Online Channel, to anticipate market trends and competition,

to drive hyper growth by guaranteeing a seamless consumer journey and exceptional customer experience.

Define coherent and clear annual targets for E-Key Accounts Managers in terms of consumer acquisition and

GMV, to strengthen our category market leadership in MY & SG.

Acting as a sponsor - internally and externally - for the key transformative and cross-divisional projects, the person

is responsible for providing strategic direction, facilitating collaboration, and ensuring successful execution to drive

innovation and deliver impactful results.

2) Annual Commercial Agreements & Distributor Management

Define - working closely with Corporate and Regional Team - and then negotiate the Divisional Joint Business Plan

with Platforms (e.g. Lazada and Shopee) for both markets (4 agreements), discussing annual targets, service fees,

marketing strategies and on-platform visibility, media investments and collaborative initiatives to foster growth

and market leadership.

Translate brands sell-out ambition and a consumer centric plan into clear and actionable directives and initiatives

for both the team and the e-Distributor, responsible for implementing the online brand and promotional strategy

on our official stores.

3) Channel Management

Responsible for the Online P&L and channel profitability, by working on

- Top line: monthly phasing and achievement of sell-in and sell out targets at divisional level and by brand

- Commercial Equation to maintain an adequate stock in trade at the EDB, to proactively avoid any out-of-stock

situations and facilitate hyper growth

- Promo: in terms of allocation, use and track of Allowances, Promo Discounts, and PLV to drive sell out

- Volumes Forecasts for Supply chain and Brands, to ensure the replenishment of Hero SKUs and Best sellers, and

the successful launch of new products.

- Budget reviews and alignment with Finance

4) People and Talents Management

As a Senior Manager in our organization, you will play a pivotal role for both people and talent development.

Your responsibilities will include:

- Train internal stakeholders, including Senior Leaders on E-Commerce and Digital topics

- Identify and cultivate ecommerce top talents, fostering a positive workplace and team culture, and

designing strategies for talent retention.

Requirements:

• \xe2\x80\xa2 8-10 years of experience in Sales, E-commerce and Media, if possible, in the Beauty industry or in
• brand management role, with P&L accountability.
• \xe2\x80\xa2 Previous experience in managing complex tasks and coordinating several internal and external
• stakeholders, showing great project management & teamwork skills.
• Exceptionally detail-oriented, highly curious, and possesses a proactive approach.
• Experience with Marketplaces and/or Online Sales, with familiarity with Digital, Media, CRM and Loyalty Programs
• Track record of delivering results that is timely, relevant & effective.
• Excellent collaborative and cross functional skills.
• Excellent communication, influence and presentation skill

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