Job Description

: Develop, conceptualize and coordinate Shopee Malaysia\'s PR strategies to grow and sustain the company\'s Share of Voice in the media Strategize and translate brand and key messages into compelling stories and thought leadership pieces Identify media trends, news cycle and spin opportunities Build strong relationships with media outlets, editors and journalists Edit press releases, media statements, briefing documents, speeches and other documents Be the advisory for PR and review content during roll-outs that will be communicated through various channels in-app and offline Monitor, analyze and measure performance of PR efforts Work closely with Regional PR to manage issues/crises for Shopee Malaysia Oversee the planning to execution of offline and online activations such as press conferences, press appreciation efforts, corporate launches and special projects with the Events team Requirements: Minimum 5-8 years of experience in Public Relations (preferably in a multinational/ corporate environment) Great personality, driven, self-motivated with high initiative, a multitasker and fast learner Creative and has a good grasp of emerging trends as well as the latest news that can be used to help develop suitable PR strategies Understands the importance of PR channel in influencing earned reputation necessary to drive the company\'s objectives whether short term or long term, and translate this understanding into quality deliverables Possess strong media relations (preferably across Tier 1 mainstream, tech, business and lifestyle media) Excellent written and verbal communication skills in English. Ability to read and write in Malay and Mandarin is an added advantage. A good team player that can work well in a collaborative environment yet independently Ability to galvanize information, resources and teamwork under pressure whether with junior executives or senior management Enjoys working in a fast-paced environment Strong work ethics, highly meticulous, detailed-oriented with strong executional abilities Proactive and able to work under minimal supervision Experience in crisis management is an added advantage Understanding of digital marketing, marketplaces and e-commerce environment a plus

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