Job Description

We are looking some a leader well versed in brand marketing and strategy. To drive Transformation and manage end to end planning and execution of inspiring, distinctive and market-leading Zalora Marketing activity ensuring our Zalora credentials are embedded across all customer touchpoints in partnership with the creative teams.

Key Responbilities

• Ensure all Zalora proposition is at the heart of all brand/product/category marketing acting as the Zalora Brand guardian across all customer touchpoints
• Shape and deliver seasonal insights driven brands comms on time to meet cross functional objective in partnership with Marketing Ops
• Lead inspiring, insight-led concept briefs and support the channel briefing process through Brand Creative team to land impactful on-brand Zalora activity across the customer-journey
• Work closely with the customer insight and performance team to deliver and measure activity using data and analytics to inform all briefs and track results
• Ability to create, implement and measure the success of a comprehensive marketing strategy.
• Coordinate regular reviews to optimize future activity in partnership with Marketing Ops monthly budget management for brand media and partnership activity
• Monitor and track the competitor and broader retails landscape. Additionally undertake competitor reviews to ensure we remain ahead of our competitors.
• Manage the existing the IPs and events and launch more digital led initiatives to keep the brand awareness always on

Requirements:

• More than 7 years of experience in brand marketing
• Highly resourceful and can mobilize various factions within a large company to deliver campaigns at record times with tremendous success
• Deep understanding of performance and quick adapter to systems issues from both internal and external partners
• Ability to manage multiple projects at any given time, and highly adaptable to rapid change and turnaround solutions and time
• Meticulous planner
• Familiar with E-commerce landscape and super apps
• Manage all communication from strategic briefing input to rollouts to ensure marketing messages are leveraged on all Zalora (and beyond) assets to achieve the best performance objectives

The ZALORA Story
ZALORA is Asia\xe2\x80\x99s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region\xe2\x80\x99s pioneer large scale ecommerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.

Consent Disclaimer

By submitting your application for this role, you consent to ZALORA collecting, using and processing through and in ZALORA\xe2\x80\x99s systems all personal data included in or provided in relation to your application. The purposes for such collection, use and/or processing shall be for conducting of ZALORA\xe2\x80\x99s recruitment requirements for the present role, and identifying and evaluating other roles and career opportunities within ZALORA which you might be a good fit for.

Zalora