Senior Copywriter

Petaling Jaya, Selangor, Malaysia

Job Description


We are looking for an in-house employee About FieldEx: FieldEx today is the Field Service Management tool of choice for some of the large conglomerates such as Sime Darby that need an all-in-one solution that takes field service management to the next level. We built FieldEx so that it has something for each key stakeholder in the world of Field Service: it brings together Field Agents, Team managers, Planners, Higher management, customers, and through IoT even, mechanical assets. We envisioned a tool that was more than just an app for an organization, or a dashboard with a calendar. We\'re putting an end to data silos, complacency, and reactive processes. We\'re all about anticipating the future and building a tool that will shape it. With customers in Malaysia, Singapore, Australia & Brunei to date, we aim to grow our presence in the region and beyond. What You Can Expect: To sell a pretty cool app that solves the problem An amazing team that is smart and makes things happen We know how to catch a breather we make good food choices at least Team members from several countries - some of which you are unlikely to have visited A genuine team focused on making a difference and adding value through the products we sell. Responsibilities: Craft compelling and persuasive copy for diverse marketing materials, including websites, landing pages, emails, social media, ads, blogs, brand packaging, and press releases. Collaborate with the marketing team to maintain a consistent brand voice and tone, ensuring alignment with brand personality, values, and messaging strategy. Work closely with content strategists to develop content strategies that meet business goals, target audience preferences, and industry trends. Generate innovative concepts for marketing campaigns, product launches, and events, translating them into impactful copy for target audience engagement. Implement best SEO practices, conduct keyword research, and seamlessly incorporate relevant keywords for improved organic visibility. Review and edit copy for accuracy, consistency, grammar, punctuation, and adherence to brand guidelines, enhancing clarity and effectiveness. Collaborate with cross-functional teams, including design and product, to align copy with visual elements and overall campaign objectives. To inform content strategy and messaging, stay informed about industry trends, competitor activities, and market developments. Develop high-converting copy for landing pages, email campaigns, product descriptions, advertisements, and other marketing or sales collateral. Conduct thorough research on target audiences, market trends, and competitors to inform effective messaging strategies. Optimize copy for SEO, ensuring both persuasiveness and search engine-friendliness. A/B test and iterate on copy to improve conversion rates and overall performance. Stay updated on industry best practices and emerging trends in conversion-focused writing. Requirements: Proven experience as a Senior Copywriter or similar role for 3 to 6 years Exceptional writing and editing skills with a portfolio showcasing successful conversion-focused projects. Strong understanding of digital marketing, user experience, and customer behavior. Ability to interpret data and analytics to inform and optimize copy strategies. A creative thinker with a strategic mindset and the ability to translate complex ideas into simple, compelling messages. Detail-oriented with excellent organizational and project management skills. To be up-to-date with current news and newer technologies Contact [HIDDEN TEXT] should you be interested. Link to 1-2 of your written content / portfolio Your writing experience Why you\'re a good fit for this position The tools you use to assist you Company information Registration No. 1016032-M What\'s your expected monthly basic salary How many years of experience do you have as a Copywriter Do you have experience with Search Engine Optimisation (SEO)

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Job Detail

  • Job Id
    JD1018295
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Selangor, Malaysia
  • Education
    Not mentioned